ERV travel & care Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ERV travel & care's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ERV travel & care.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ERV travel & care
App Name : ERV travel & care
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : ERGO Reiseversicherung AG
Publisher : Instagram,Facebook,SmartNews: Local Breaking News,Text Free: WiFi Calling App
Total creative ads during the time period : 55
Duration : 532
Popularity : 8,512
Check ASO Keywords of ERV travel & care
2. ERV travel & care’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ERV travel & care in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ERV travel & care in the recent period. As of 2021-04-01, among the ERV travel & care‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-01, ERV travel & care's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-04-01, ERV travel & care‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of ERV travel & care
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ERV travel & care. We can see some advertising trends.
Top 1 Ad Creative of ERV travel & care
Ad Details ：
Headline ：Nervenkitzel pur - spektakuläre Hängebrücken in Deutschland und Europa
Text ：Schwankender Boden über der Tiefe - Hängebrücken sind nichts für schwache Nerven. Entdecke 7 der spektakulärsten Hängebrücken in Deutschland und Europa!
Top 2 Ad Creative of ERV travel & care
Ad Details ：
Headline ：Nervenkitzel pur - spektakuläre Hängebrücken in Deutschland und Europa
Text ：Schwankender Boden über der Tiefe - Hängebrücken sind nichts für schwache Nerven. Entdecke 7 der spektakulärsten Hängebrücken in Deutschland und Europa!
Top 3 Ad Creative of ERV travel & care
Ad Details ：
Headline ：Motorradtour an der Küste - entdecke 5 schöne Strecken in Europa!
Text ：Seeluft im Gesicht, die große Weite und ein sagenhafter Ausblick - entdecke 5 tolle Strecken für eine Motorradtour an der Küste in Europa.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 110 | 110 | 83 |
| Popularity | 812 | 812 | 583 |
| Dimensions | 1800 x 1200 | 1800 x 1200 | 2560 x 1707 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Germany | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for ERV travel & care in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free ERV travel & care's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ERV travel & care, you can click the app name below to view related reports, or you can find more info in ASOTools.