FashionGo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FashionGo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FashionGo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FashionGo
App Name : FashionGo
Logo：
OS : iOS
Network : Facebook,Instagram,Pinterest
Developer : NHN Global, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 25
Duration : 510
Popularity : 1,707
Check ASO Keywords of FashionGo
2. FashionGo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FashionGo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FashionGo in the recent period. As of 2021-04-13, among the FashionGo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-13, FashionGo's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-13, FashionGo‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of FashionGo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FashionGo. We can see some advertising trends.
Top 1 Ad Creative of FashionGo
Ad Details ：
Headline ：FG WEEK
Text ：2 full weeks of exclusive deals & promos - only on FashionGo!
Top 2 Ad Creative of FashionGo
Ad Details ：
Headline ：FG WEEK
Text ：FG WEEK [ AUG 24 - SEPT 6, 2020 ] search on. shop on. Join us online on FashionGo for two full weeks of exclusive deals & FW 2020 must haves! WHAT IS FG WEEK? The #1 online marketplace for wholesale fashion takes trade shows to the next level. Merging the best parts of the digital experience with the value of trade shows, FashionGo Week is the only place for retailers to shop the newest arrivals and most exclusive styles while making informed decisions on price and bestsellers, real-time. During FG Week, you can discover: - Special Promotions during FG Week, - Trends & business strategies from top industry experts - Joint live videos of vendors’ showing off FW 2020 best sellers - Trend insights on FW 2020 market analysis & much more!
Top 3 Ad Creative of FashionGo
Ad Details ：
Headline ：The leading wholesale platform.
Text ：FashionGo is the ultimate destination for wholesale shopping
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 31 | 31 | 36 |
| Popularity | 153 | 137 | 96 |
| Dimensions | 400 x 400 | 400 x 400 | 600 x 600 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 3 |
| Countries | United States | United States | United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for FashionGo in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free FashionGo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FashionGo, you can click the app name below to view related reports, or you can find more info in ASOTools.