Ferratum Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Ferratum's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ferratum.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Ferratum

App Name : Ferratum



OS : Android

Network : Google Ads(Admob),Facebook,Instagram

Developer : Ferratum Group

Publisher : Facebook,Instagram,ব্যবসা - সফল হওয়ার উপায়,C++ Pattern Programs Free,Learn Spoken English From Hindi,英文书写体小学堂,Prevention Of Corruption Act

Total creative ads during the time period : 183

Duration : 361

Popularity : 16,799

Check ASO Keywords of Ferratum

2. Ferratum’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ferratum in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Ferratum in the recent period. As of 2021-05-28, among the Ferratum‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 62.5%, Carousel category's proportion is 12.5%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Ferratum's the proportion of networks impressions are placed like this:

Google Ads(Admob)'s proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-05-28, Ferratum‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Ferratum

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ferratum. We can see some advertising trends.

Top 1 Ad Creative of Ferratum

Ad Details :

Headline :Banka kas veidota kopā ar Tevi

Text :Jauna viedās bankas lietotne

Top 2 Ad Creative of Ferratum

Ad Details :

Headline :Banka kas veidota kopā ar Tevi

Text :Iepirkšanās ir viegla ar jauno bezmaksas Sweep viedās bankas kontu

Top 3 Ad Creative of Ferratum

Ad Details :

Headline :Reģistrējies agrīnajai pieejai!

Text :Ferratum aplikācija nodrošina visus ikdienas banku pakalpojumus. Bez maksas!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 32 31 48
Popularity 167 160 131
Dimensions 640 x 360 640 x 360 2048 x 2048
Creative Type Video Video Image
Network Google Ads(Admob) Google Ads(Admob) Facebook
Related Ads 1 1 2
Countries Latvia Latvia Latvia,Sweden
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Ferratum in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Ferratum's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Ferratum, you can click the app name below to view related reports, or you can find more info in ASOTools.