FlashPay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FlashPay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FlashPay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FlashPay
App Name : FlashPay
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : OVERKOM
Publisher : Instagram
Total creative ads during the time period : 53
Duration : 609
Popularity : 10,806
Check ASO Keywords of FlashPay
2. FlashPay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FlashPay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FlashPay in the recent period. As of 2021-04-28, among the FlashPay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-28, FlashPay's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-28, FlashPay‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of FlashPay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FlashPay. We can see some advertising trends.
Top 1 Ad Creative of FlashPay
Ad Details ：
Headline ：
Text ：Скачивай приложение «FLash Pay» - получай кэшбэк до 2% с каждой заправки, расплачивайся не отходя от машины и участвуй в розыгрышах бесплатного топлива от «FLash Pay» для ААЗС Flash.
Top 2 Ad Creative of FlashPay
Ad Details ：
Headline ：
Text ：Скачивай приложение «FLash Pay» - получай кэшбэк до 2% с каждой заправки, расплачивайся не отходя от машины и участвуй в розыгрышах бесплатного топлива от «FLash Pay» для ААЗС Flash.
Top 3 Ad Creative of FlashPay
Ad Details ：
Headline ：
Text ：Скачивай приложение «FLash Pay» - получай кэшбэк до 2% с каждой заправки и расплачивайся не отходя от машины.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 124 | 82 |
| Popularity | 923 | 917 | 637 |
| Dimensions | 400 x 400 | 400 x 400 | 1080 x 1350 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for FlashPay in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free FlashPay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FlashPay, you can click the app name below to view related reports, or you can find more info in ASOTools.