Flight Centre: Cheap Flights Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Flight Centre: Cheap Flights's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Flight Centre: Cheap Flights.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Flight Centre: Cheap Flights
App Name : Flight Centre: Cheap Flights
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : FCTGL
Publisher : Instagram,Facebook,Turbo VPN- Free VPN Proxy Server & Secure Service,Text Free: WiFi Calling App ,Korean Food Recipes - 10k Recipes,USA Weather forecast,Free VPN security unblock Proxy -Snap Master VPN
Total creative ads during the time period : 4,069
Duration : 2,161
Popularity : 407,373
Check ASO Keywords of Flight Centre: Cheap Flights
2. Flight Centre: Cheap Flights’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Flight Centre: Cheap Flights in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Flight Centre: Cheap Flights in the recent period. As of 2021-03-16, among the Flight Centre: Cheap Flights‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Flight Centre: Cheap Flights's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Flight Centre: Cheap Flights‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Flight Centre: Cheap Flights
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Flight Centre: Cheap Flights. We can see some advertising trends.
Top 1 Ad Creative of Flight Centre: Cheap Flights
Ad Details ：
Headline ：Cruise deals under $999*
Text ：Includes all main meals + entertainment onboard.
Top 2 Ad Creative of Flight Centre: Cheap Flights
Ad Details ：
Headline ：Search & book online with Flight Centre!
Text ：No online booking feeˇ now at flightcentre.com.au! ˇMerchant fees may apply
Top 3 Ad Creative of Flight Centre: Cheap Flights
Ad Details ：
Headline ：Search & book online with Flight Centre!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 215 | 61 |
| Popularity | 873 | 501 | 449 |
| Dimensions | 600 x 314 | 750 x 750 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 5 | 10 |
| Countries | Tuvalu | Canada,United States,United Kingdom,Australia | Latvia,Greenland,Afghanistan,Japan,Dominica,Qatar,Hong Kong,Andorra,Kuwait,Spain,Colombia,Cambodia,Mozambique,Morocco,Portugal,Solomon Is,Denmark,Maldives,Zimbabwe |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Flight Centre: Cheap Flights in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Flight Centre: Cheap Flights's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Flight Centre: Cheap Flights, you can click the app name below to view related reports, or you can find more info in ASOTools.