Flight Centre: Lowest Airfare Guarantee Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Flight Centre: Lowest Airfare Guarantee's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Flight Centre: Lowest Airfare Guarantee.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Flight Centre: Lowest Airfare Guarantee
App Name : Flight Centre: Lowest Airfare Guarantee
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : FLIGHT CENTRE TRAVEL GROUP LIMITED
Publisher : Instagram,Facebook,PhotoGrid Video Collage maker,Fotor - Photo Editor&Collage,HuffPost - News & Politics,Block Puzzle Jewel Legend,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 3,802
Duration : 1,244
Popularity : 395,724
Check ASO Keywords of Flight Centre: Lowest Airfare Guarantee
2. Flight Centre: Lowest Airfare Guarantee’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Flight Centre: Lowest Airfare Guarantee in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Flight Centre: Lowest Airfare Guarantee in the recent period. As of 2021-03-16, among the Flight Centre: Lowest Airfare Guarantee‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Flight Centre: Lowest Airfare Guarantee's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Flight Centre: Lowest Airfare Guarantee‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Flight Centre: Lowest Airfare Guarantee
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Flight Centre: Lowest Airfare Guarantee. We can see some advertising trends.
Top 1 Ad Creative of Flight Centre: Lowest Airfare Guarantee
Ad Details ：
Headline ：Cruise deals under $999*
Text ：Includes all main meals + entertainment onboard.
Top 2 Ad Creative of Flight Centre: Lowest Airfare Guarantee
Ad Details ：
Headline ：Search & book online with Flight Centre!
Text ：
Top 3 Ad Creative of Flight Centre: Lowest Airfare Guarantee
Ad Details ：
Headline ：Search & book online with Flight Centre!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 59 | 59 |
| Popularity | 869 | 438 | 355 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 10 | 8 |
| Countries | Tuvalu | Canada,United Kingdom,United States,Australia | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Flight Centre: Lowest Airfare Guarantee in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Flight Centre: Lowest Airfare Guarantee's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Flight Centre: Lowest Airfare Guarantee, you can click the app name below to view related reports, or you can find more info in ASOTools.