heyOBI Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the heyOBI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps heyOBI.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of heyOBI

App Name : heyOBI



OS : iOS

Network : Facebook,Messenger,Instagram

Developer : OBI GmbH & Co. Deutschland KG

Publisher : Instagram,Facebook,Buraco Mano a Mano,موسوعة هل تعلم,国际音标学习-英语音标对比,基础英语学习

Total creative ads during the time period : 320

Duration : 552

Popularity : 61,346

Check ASO Keywords of heyOBI

2. heyOBI’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser heyOBI in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of heyOBI in the recent period. As of 2021-03-15, among the heyOBI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, heyOBI's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.33%,

Instagram's proportion is 33.33%,

Messenger's proportion is 33.33%,

's proportion is ,

's proportion is .

In the date of 2021-03-15, heyOBI‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of heyOBI

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of heyOBI. We can see some advertising trends.

Top 1 Ad Creative of heyOBI

Ad Details :

Headline :Die heyOBI App

Text :Fachberatung per Video- Chat

Top 2 Ad Creative of heyOBI

Ad Details :

Headline :Die heyOBI App

Text :Fachberatung per Video- Chat.

Top 3 Ad Creative of heyOBI

Ad Details :

Headline :Die heyOBI App

Text :Gestaltungsideen für dein kleines Naherholungsgebiet. Inspirier dich mit der heyOBI App. Jetzt downloaden und registrieren.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 256 256 276
Popularity 999 999 999
Dimensions 400 x 400 400 x 400 400 x 400
Creative Type Video Video Video
Network Audience Network Audience Network Facebook
Related Ads 1 1 1
Countries Germany Germany Germany,Austria
Language English English German

Through the above analysis, we can see that the most effective channel for heyOBI in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free heyOBI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to heyOBI, you can click the app name below to view related reports, or you can find more info in ASOTools.