Flipp - Weekly Shopping Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Flipp - Weekly Shopping's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Flipp - Weekly Shopping.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Flipp - Weekly Shopping
App Name : Flipp - Weekly Shopping
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Audience Network
Developer : Flipp Corporation
Publisher : Instagram,UC Mini-Download Video Status & Movies,All Recipes Free - Food Recipes App,Vegan Recipes - Free Vegan Food Cookbook,Video Collage Maker,Treehouse Table,Facebook
Total creative ads during the time period : 1,209
Duration : 2,438
Popularity : 108,741
Check ASO Keywords of Flipp - Weekly Shopping
2. Flipp - Weekly Shopping’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Flipp - Weekly Shopping in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Flipp - Weekly Shopping in the recent period. As of 2021-03-16, among the Flipp - Weekly Shopping‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Flipp - Weekly Shopping's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 41.53%,
Facebook's proportion is 14.62%,
Audience Network's proportion is 14.62%,
Instagram's proportion is 14.62%,
Messenger's proportion is 14.62%.
In the date of 2021-03-16, Flipp - Weekly Shopping‘s network with the most ads is Google Ads(Admob) and its proportion is 38.46%.
3. Top 3 Ad Creative Analysis of Flipp - Weekly Shopping
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Flipp - Weekly Shopping. We can see some advertising trends.
Top 1 Ad Creative of Flipp - Weekly Shopping
Ad Details ：
Headline ：Flipp - Weekly Shopping
Text ：Start saving with the FREE Flipp app! Find deals at your favorite grocery stores,...
Top 2 Ad Creative of Flipp - Weekly Shopping
Ad Details ：
Headline ：Flipp - Weekly Shopping
Text ：See what’s on sale at your favorite stores with the Flipp app.
Top 3 Ad Creative of Flipp - Weekly Shopping
Ad Details ：
Headline ：Save up to $45 on Groceries
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 345 | 328 | 324 |
| Popularity | 992 | 990 | 989 |
| Dimensions | 417 x 417 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 2 | 2 | 2 |
| Countries | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Canada,Australia | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Flipp - Weekly Shopping in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Flipp - Weekly Shopping's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Flipp - Weekly Shopping, you can click the app name below to view related reports, or you can find more info in ASOTools.