Flipread Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Flipread's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Flipread.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Flipread
App Name : Flipread
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : 诚 陈
Publisher : Instagram,Facebook
Total creative ads during the time period : 10,000
Duration : 182
Popularity : 1,028,505
Check ASO Keywords of Flipread
2. Flipread’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Flipread in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Flipread in the recent period. As of 2021-03-15, among the Flipread‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.13%, Playable Ads category's proportion is 0.0%, Image category's proportion is 87.87%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Flipread's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.76%,
Facebook's proportion is 30.52%,
Messenger's proportion is 17.9%,
Audience Network's proportion is 17.83%,
's proportion is .
In the date of 2021-03-15, Flipread‘s network with the most ads is Instagram and its proportion is 25.94%.
3. Top 3 Ad Creative Analysis of Flipread
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Flipread. We can see some advertising trends.
Top 1 Ad Creative of Flipread
Ad Details ：
Headline ：Having adopted her as a little girl, he fell in love with her after she grew up...
Text ：At the age of 6, Yu was taken home by Lu. A so called "adoption". At first, it was nothing but a scheme, but Lu were losing his self-control day by day. The seventh master of Lu family, lost control time after time, because... He developed a feeling for the little girl he had been taking care of. "Forgive me for being greedy. Not only did I accompanied you in your youth, I also want to accompany you when you got old."
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3am. Thunder roared, lightning flashed, and rain fell heavily.
In the desolate suburbs, a dance hall surrounded by mud was still in operation and one dirty scene after another was playing out inside.
The 6-year-old Yan Anmo was hiding in a dark corner, her terrified eyes focused on the center of the stage. Holding her breath, she did not dare to make a move.
Her mother performed at this dance hall occasionally and she had drank too much again today.
She didn't understand why her mother was surrounded by a group of brutal and dirty men, she didn't understand what they had done to her, and she didn't understand why her mother's expression looked so painful. But, every single miserable cry that came from the stage was like a sharp dagger striking against Yan Anmo's heart, causing her to tremble in fear.
The men's hands repeatedly hit against her mother's body and a terrifying laughter resounded continuously from their mouths. Below the stage, onlookers seemed to be growing in excitement.
A tear suddenly rolled out of Yan Anmo's unblinking eyes and her stubborn little hands clenched quietly.
As time passed by, the lights on the stage continued to shine, but the woman's screams suddenly ceased.
A man on the stage placed his hand under the woman's nose and froze. Throwing her body aside, he ran out and disappeared in the blink of an eye.
Only then, did Yan Anmo see that her mother's clothes had been torn; her messy hair was spread on the floor, and her snow-white dress was beginning to turn red.
Yan Anmo felt like she lost control as she dragged her stiff body numbly through the crowd and approached her mother.
The feelings of panic and despair made her fall apart and she began to feel that the world was a dark place.
...
The police station.
Officer Chen's heart ached as he looked at the 6-year-old girl in front of him. She was much prettier and well-behaved than the average girl. It was a pity that she had lost her mother at such a young age, but on top of that, she had no identity and was an unregistered child.
The police station was currently having a headache over this matter and Yan Anmo had been staying there for 3 days.
The girl had no father and her mother was violently killed at the dance hall. Their superiors had instructed them to send her straight to the welfare center, but all the officers that had seen Yan Anmo, couldn't bear to send her away, so they continued to delay it.
"Officer Chen, someone wants to adopt Yan Anmo. He is from overseas and he appears to have a decent identity," the intern, Liu, leaned into Officer Chen's line of sight nosily. The two of them subconsciously glanced at Yan Anmo, who was obediently eating her food, and felt happy for her.
"I don't care about his background. As long as he can take good care of Anmo, then he is a good person." As soon as Officer Chen was done talking, he saw a few people walk in. One particular man was tall and expressionless; his cold and distant presence shrouded the room. It was impossible to tear their eyes away from this cold and refined man, yet they were frightened by his sharp eyes that seemed to be carved in ice.
Everyone was controlled by his presence and the entire room fell silent.
His eyes were fixed on the front right of him, where a girl was eating and he began to approach her side, one step at a time.
Yan Anmo put down the spoon in her hand and lifted her delicate doll-like face timidly. The uneasiness in her eyes made her look like a frightened deer. She stared blankly at the god-like man as he approached her. He had no expression on his face, but he did not feel distant.
She watched as he reached out his hand and gazed at her with eyes as deep as a mountain.
His cold voice then sounded in her ear, "Are you willing to leave with me?"
Yan Anmo nodded her head. She didn't understand what it meant to leave with this man, but she could tell he wasn't a bad person since the police greeted him with a smile.
Like that, she followed him home.
At that time, Yan Anmo had no idea that this man was the most mysterious influential figure in A City and that the lives of multiple companies sat in the palm of his hand. All the wealthy families in A City knew of the existence of this man, but no one had ever seen his face.
Inside the car.
"What should I call you from now on?" Yan Anmo blinked her big round eyes like a doll.
Xi Zhiheng froze for a moment. He had made every preparation to take this girl home, yet he had forgotten to think of a name.
"The Young Master was born seventh in his family. Why don't you call him Uncle Seven!" the middle-aged man in the driver's seat said as he glanced at Yan Anmo with deep meaning.
This man was Xi Zhiheng's personal housekeeper, Liu Zhengqi. He knew everything that Xi Zhiheng was thinking.
Xi Zhiheng did not make a sound.
Yan Anmo didn't understand his expression and felt a little nervous. She twiddled her thumbs and bit her lip.
She was afraid of being abandoned. She was afraid of making Uncle Seven unhappy and getting abandoned again.
After they arrived home, the housekeeper held Yan Anmo's hand and led her to her room. This was the first time Yan Anmo saw the type of home that she had only seen on television. The room was filled with pink Hello Kitty's and black and red Mickey's. Even the rugs, sheets and curtains were covered in Disney princesses.
"Is this a castle?" Yan Anmo was stunned; she liked this place too much.
Just as the housekeeper was about to respond, Xi Zhiheng walked in.
"If you think it is one, then it is."
"Will I be living here from now on?" Yan Anmo opened her eyes wide in disbelief.
"Open the wardrobe and have a look," the man's voice was cool as he avoided answering her question.
Yan Anmo opened the wardrobe and was blinded by the scene before her. She was so stunned, she stood frozen in place for quite some time.
The wardrobe was full of beautiful clothes and dresses, all of which were carefully selected, and the workmanship was so delicate, one could tell that each piece was worth a lot.
Moreover, these clothes looked like they had been tailor-made for her. Yan Anmo felt like she was dreaming.
Xi Zhiheng petted Yan Anmo on the head, "This is your home from now on. Whatever you want, just let me know and I will satisfy you."
At that moment, Xi Zhiheng's noble and extraordinary appearance was imprinted in Yan Anmo's eyes like a prince from a fairytale.
Boom--!
Lightning flashed outside the window and a loud thunder cracked!
Yan Anmo was originally staring at Xi Zhiheng, but in an instant, she began to tremble like a frightened rabbit. Beads of sweat formed on her forehead and she subconsciously tried to hide in a dark corner.
"Are you afraid of thunder?"
Yan Anmo's tears continuously trailed down from the corner of her eyes as she nodded grievously, "That woman died when it was raining and thundering..."
That woman was her biological mother.
Xi Zhiheng furrowed his refined brows. He, of course, knew who that woman was.
"Uncle Seven!" Yan Anmo suddenly rushed up to Xi Zhiheng and hugged him.
At that moment!
Xi Zhiheng suddenly felt like he could smell a unique scent looming in the air.
"Can I sleep with you...?" the 9-year-old Yan Anmo sniffed as she pleaded pitifully.
Housekeeper Liu was a little surprised as he stepped forward to pull Yan Anmo off his Young Master's body. But--
"OK."
One simple word from Xi Zhiheng destroyed the understanding that the housekeeper had towards him.
He never liked to be around children. In fact, he was annoyed by the sight of them. Yet, he agreed to let Yan Anmo sleep with him!
Moreover, Yan Anmo had even...
However, the thing that surprised the housekeeper the most, was the fact that the Young Master ended up sleeping with her for many years after that.
……
6 years later. On a rainy night.
The thunder outside the window woke Yan Anmo from her sleep and she subconsciously huddled up into a ball.
Next to her, Xi Zhiheng's eyes were already open.
"Anmo?" He leaned over gently and touched Yan Anmo's forehead. As expected, it was covered in a layer of cold sweat.
Xi Zhiheng tore away the blanket that was covered over Yan Anmo's head and pulled her into his embrace. Patting Yan Anmo gently on the back, he said, "OK, the thunder's stopped. Don't be afraid."
The man's unique scent and the warm touch on her back made her slowly relax.
She grabbed onto Xi Zhiheng's shirt and buried herself in his arms. In a soft voice, she mumbled, "Uncle Seven..."
"Yes, I'm here."
Xi Zhiheng's voice was calm and powerful, allowing Yan Anmo to relax and close her eyes.
But, within a few seconds, her body suddenly stiffened.
Sensing the abnormality, Xi Zhiheng furrowed his brows, "Anmo, are you feeling unwell?"
In his arms, Yan Anmo's face turned red. It was unclear how much determination it took, but she finally lifted her head.
Xi Zhiheng lowered his eyes and saw Yan Anmo on the brink of crying. His heart tightened, "What's wrong?"
"Tell me."
"Uncle Seven. I think...I wet my pants..." Yan Anmo's eyes were red.
At her age, wetting her pants was an extremely embarrassing thing.
Xi Zhiheng froze. He then lifted the blanket. But, a patch of bright red appeared in his eyes.
His pupils constricted immediately. His first assumption was that the young woman was hurt. But, he thought about the words she had said...and after much thought, he realized the young woman wasn't hurt. She had become an adult.
At that moment, even the usually calm Xi Zhiheng panicked for a few seconds.
But, it only lasted a few seconds before he regained his composure and pulled the young woman into his arms. "Don't be afraid, Anmo. You didn't wet your pants. You've become a woman."
"What do you mean, Uncle Seven?" Anmo followed Xi Zhiheng's gaze and her freshly cooled down cheeks heated up again. "Uncle Seven...I..."
"Don't be afraid. I'll tell the housekeeper to buy what you need."
Yan Anmo nodded her head shyly. She wished, at that moment, that she could transform into a quail and burrow herself in the ground.
After 10 minutes, the housekeeper knocked on the room door. The rain outside had stopped.
Xi Zhiheng took the items and handed them to Yan Anmo, "Do you know how to use it?"
Yan Anmo glanced down, bit her lip, and said in a faint voice, "Yes."
She then scurried into the bathroom.
"Anmo!"
"En?" Yan Anmo poked her head out.
"Wear slippers."
"OK..." Yan Anmo put on a pair of cotton slippers obediently.
5 minutes later, Yan Anmo was still inside. Xi Zhiheng, who was waiting outside, began to knock on the door worriedly, "Anmo?"
"Uncle Seven, I'm almost done."
When he heard the splashing of water, Xi Zhiheng furrowed his brows, turned the door handle, and walked inside.
Inside the bathroom, Yan Anmo was struggling to wash her underwear...
The blood stains on the bed linen were too embarrassing!
When she suddenly saw the tall figure walking in, Yan Anmo subconsciously hid the item in her hands behind her back, "Uncle Seven, why are you in here?"
Xi Zhiheng frowned, "Don't touch cold water at a time like this. Leave it for the housekeeper to handle."
Yan Anmo shook her head, "No, this is so awkward for him to do."
Xi Zhiheng laughed gently. Then, without a word, he stretched out his hand and grabbed the item that Yan Anmo was trying to wash. He then scrubbed it clean and hung it up to dry.
"Uncle Seven, you..." Yan Anmo was dumbfounded. Even in her dreams, she did not imagine Xi Zhiheng would do this for her. That item was... Plus, it was stained by blood...
Her face turned so red, it was about to explode.
“OK, time to sleep." With one swift movement, Xi Zhiheng lifted the blank Yan Anmo up and placed her back in bed."
Inside the bedroom, the housekeeper had already changed everything and there was no scent of blood left. Instead, the bed had a pleasant smell.
But, the thought of others seeing what she had left behind still made Yan Anmo so embarrassed, she wanted to ram her head against the wall...
However, Xi Zhiheng did not seem to care as he gently rubbed her stomach, "How do you feel? Does your stomach feel unwell?"
Yan Anmo didn't notice it before, but now that he mentioned it, she felt a burst of bloating pain in her stomach that felt like spasms.
Moreover, this pain seemed to grow stronger and stronger.
Yan Anmo buried herself in Xi Zhiheng's embrace, "Uncle Seven, it hurts..."
Xi Zhiheng looked at the pale-faced Yan Anmo as he pulled her closer to his body. At the same time, he instructed the housekeeper to bring some brown sugar ginger water and a hot water bottle.
After drinking the ginger water and hugging the hot water bottle, Yan Anmo felt a lot better.
Xi Zhiheng massaged his hand on her lower back. It was a warm sensation.
In her drowsy state, Yan Anmo finally closed her eyes, "Uncle Seven, I'm going to sleep. Good night."
Xi Zhiheng's lips curved upwards slightly, "Sleep, my good girl."
Time flew and another 4 years passed in the blink of an eye.
"Uncle Seven!"
"I'm late for school!"
"I'm leaving first!"
Ever since she started menstruating, Xi Zhiheng no longer allowed Yan Anmo to sleep with him.
But, it rained last night. Every time it rained, she ended up sleeping in the same bed as him, and every time she did, she slept particularly well. As a result, she slept in a little!
So, she was inevitably late again!
In a panic, she grabbed her school uniform from the housekeeper's hands, put it on, and ran out the front door.
"Stop. Eat first."
Xi Zhiheng called her back.
"Uncle Seven...I'm really going to be late..." Yan Anmo was anxious and troubled. She didn't want to enter the classroom in the middle of a class. It would be so humiliating...
Xi Zhiheng sighed and nodded, gesturing that she could leave.
"Thank you, Uncle Seven!" Yan Anmo smiled, suddenly raising her arms and forming a love heart above her head, "Love you!"
Xi Zhiheng froze and his exquisite lips gently curved upwards. This brat was becoming more and more cheeky and he was helpless against her.
He looked at Housekeeper Liu and Housekeeper Liu immediately understood. As usual, he wanted him to pack some breakfast so Yan Anmo could eat it in the car.
But, he was beginning to worry that his Young Master would develop unspeakable feelings towards Yan Anmo. If that happened, then the plan they had worked so hard towards, would be destroyed and come crashing down.
……
At school.
Yan Anmo ended up arriving in the classroom before the school bell rang. As soon as she walked in, Su Ci immediately helped her remove her backpack, "Why are you rushing in so late again?"
"I woke up late!" Yan Anmo stuck out her tongue at Su Ci.
Su Ci was notoriously known at school as a hooligan. He had a good background, he was good-looking, and he had an endless supply of girlfriends. These girls were the kind of rebellious girls that curled their hair, smoked cigarettes and drank alcohol.
Originally, she and someone like Su Ci never got involved with each other. But, after she hinted him one time in class when the teacher asked him a really difficult question, they seemingly developed an inexplicable friendship.
After that incident, Su Ci began to initiate conversations with her. Over time, he gradually became a rare friend of Yan Anmo's.
As Yan Anmo sat down in her seat before the teacher arrived, she heard a few girls laughing at her from behind.
"She was almost late again. Maybe she was too tired from serving that tycoon. I heard from my father that wealthy men like young girls!"
These words triggered a loud laughter from the other students in the room. The girl that was speaking was called, Ding Shan. She was the daughter of the Ding Family and she was an arrogant person that didn't like it when people were more impressive than her.
And, Yan Anmo, was her biggest eyesore.
No one at school knew about Yan Anmo's identity. The car that usually dropped her off at school was very ordinary, but occasionally, she was seen getting in and out of a luxury car.
Ding Shan even asked her father to privately investigate Yan Anmo, but no results were found.
"Ding Shan, was she perhaps serving your father?" As soon as these words were said, Ding Shan almost exploded in anger. She walked straight up to the girl and threw a slap across her face!
"Shut up!"
"My father would never be interested in her!"
The girl was frightened. Knowing that her family's status was far inferior to Ding Shan's and that she may have to count on her one day, she immediately bowed her head, admitted her mistakes, and hid at the back.
Yan Anmo knew the commotion was related to her, but she never caused trouble. So, she simply sat there quietly like she was invisible; she was afraid of causing trouble for Uncle Seven.
From the day that she first met Xi Zhiheng, he had told her to keep her situation confidential, to never reveal her identity, and more importantly, to not let anyone know who he was.
"Hey!"
"Your mouth is filled with daily insults, but no one's ever responded to you. Is there a point to your one-man show?"
Just because Yan Anmo didn't respond, it didn't mean others would remain quiet.
Su Ci was the first person who couldn't stand Ding Shan's insults. As soon as he spoke, all the boys burst into laughter as expected and Ding Shan was treated as a joke.
"That's right, say a few less word. I don't know how you have so much energy to spend on others!"
Yan Anmo had a good personality, she had good academics, and she was acknowledged as the prettiest girl at school. Which boy didn't like her?
Yan Anmo blushed with embarrassment when she heard Su Ci's voice.
She tugged at his sleeve, gesturing for him to not bother with Ding Shan.
"I really need to release my anger today!" Ding Shan was furious. Everyone knew she liked Su Ci, yet he was speaking up for the girl she hated the most!
"Yan Anmo!"
"I've disliked you for a long time!"
Yan Anmo wanted to dissolve the matter, but Ding Shan was not allowing it. Before Yan Anmo saw it coming, Ding Shan rushed straight up to her desk and arrogantly flipped it over. She then grabbed Yan Anmo's hair fiercely.
Yan Anmo did not expect this to happen!
Her originally blank mind was instantly awoken by the painful tug on her scalp!
It really hurt--!
"Let go!" When Su Ci saw this, he kicked away his desk, stood up, and shoved his hands in his pockets with an uncomfortable and fierce expression.
Although Ding Shan was arrogant, she was still afraid of Su Ci. So, she held back her tears of humiliation and let go of Yan Anmo's hair.
"Yan Anmo, you just wait!" Ding Shan gritted her teeth as her hatred for Yan Anmo doubled again.
Yan Anmo had never suffered such unfairness. She wanted to fight back, but she couldn't.
Tears rolled around in her eyes but she did not say a word as she quietly squatted down to clean up the messy pile of textbooks on the ground.
"Let me help you," Su Ci approached and lifted Yan Anmo's desk up. Yan Anmo looked at him thankfully. Although they sat close to each other, this was the first time she had looked at Su Ci's face properly. Only then did she realize that he was actually quite good-looking.
"Oh hey, the little hooligan's in love with the good girl."
"Isn't this a scene that only appears in idol dramas?" Those close to Su Ci began to tease him.
Su Ci casually picked up a blackboard eraser and threw it at them!
He then snuck a glance at Yan Anmo and discovered she had her head down. Through her long black hair, he could vaguely see her blushing face.
After having lunch in the cafeteria, Yan Anmo slowly returned to the classroom. But...just as she opened the door and took a step inside...a bucket of water suddenly poured on top of her head!
Instantly, every single cell in her body turned cold!
There weren't many people in the classroom. Only Ding Shan and her friends saw Yan Anmo standing there like a drenched chicken as they held their stomachs in laughter.
Yan Anmo's clothes were completely soaked and they stuck to every inch of her skin coldly. The coldness hit her and she began to tremble a little.
Yan Anmo clenched her fists, lifted her head, and looked at Ding Shan with anger.
"Oh my!"
"Look, Ding Shan!"
"The good girl looks angry!" This taunt felt like a needle being inserted into Yan Anmo's heart.
"Hahahaha!"
"Hurry and look at her. It's hilarious!"
Each sharp and nasty word drilled into Yan Anmo's ears. Just because she didn't want to fight back, it didn't mean she was a coward. She simply didn't want to create trouble for Uncle Seven!
But this time, she couldn't endure it anymore!
Yan Anmo picked up a long ruler from a desk, rushed forward and slapped it against Ding Shan's face fiercely. She then raised it and hit it against her body without showing any mercy!
"Ah--!"
"It hurts!" Ding Shan did not expect this from Yan Anmo.
"Have you lost your mind, Yan Anmo?" Ding Shan tried to grab the ruler away. But, just as she turned her face...
There was a loud, "Pa--!"
The ruler hit Ding Shan's face fiercely!
From beginning to end, Yan Anmo's eyes did not blink once.
Ding Shan held her cheek speechlessly. Her knees fell weak and she knelt on the floor, unable to stop her tears. The girls beside her were terrified and hurried off to call the teacher.
Yan Anmo froze.
It seemed...she was in trouble...
"Yan Anmo!"
"Ding Shan's been disfigured!"
"You hit her!" The girl that had the closest relationship with Ding Shan grabbed the ruler from Yan Anmo while she was stunned, aimed it at her stomach, and hit her several times.
"She is the only daughter of the Ding Family. You're done for, Yan Anmo!"
Ding Shan's hatred surged into her heart. So, she picked up the ruler, gathered all her strength and tried to hit Yan Anmo in the face!
"Pa--!"
To everyone's surprise, the ruler fell on Su Ci's back.
Su Ci hugged Yan Anmo and blocked Ding Shan's revenge with his body.
Yan Anmo's mind went blank. Her gaze turned empty as she looked into Su Ci's worried eyes.
Apart from her Uncle Seven, this was the first time someone hugged her like this, and it was the first time she felt protected.
After the teacher arrived, Ding Shan was taken to the hospital and Yan Anmo and all the students present at the scene were called to the dean's office.
"Who attacked first?" Dean Zhang was notoriously serious and powerful.
Apart from Su Ci, the girls pointed to Yan Anmo. Someone even tried to fan the fire, "Dean Zhang, we were just sitting peacefully in the classroom when Yan Anmo rushed up to Ding Shan and started hitting her."
"You, whatever your name is, why did you hit her?" Dean Zhang asked sternly. He vaguely remembered that this girl had good grades, but she didn't have a noteworthy background.
Yan Anmo lifted her stubborn little face and looked at Dean Zhang without a word. Her eyes were filled with anger, but she did not make any excuses because she understood how Dean Zhang was.
"What's with your gaze?" Dean Zhang suddenly lost his temper.
"I can testify that Ding Shan attacked first!" Su Ci suddenly stepped forward when he saw the situation.
"Su Ci, you have no right to speak. Go back to the classroom!" Dean Zhang had never seen the gaze that Yan Anmo was giving him. Even hooligans didn't dare to look at him like that.
More importantly, Yan Anmo had no status nor background. This made him angrier because it made him feel like he had been disrespected.
"You--!" Dean Zhang pointed straight at Yan Anmo's nose.
"Tell your guardian to come see me!"
"Right now!"
"Immediately!"
When she heard this, Yan Anmo broke out in a cold sweat.
How could she...call her guardian...?
Xi Zhiheng was the city's most mysterious influential figure. In Yan Anmo's mind, she knew this man would never make an appearance because of her. Otherwise...
With this thought, Yan Anmo's gaze softened. She lowered her head as her nose tingled and she held back her tears.
"I've been teaching for over twenty years, but this is the first time I've encountered a student that's used that kind of gaze on me!" Seeing that Yan Anmo weakened at the mention of her guardian, the dean immediately lit up. A student's weakness was always their guardian.
"If your guardian doesn't come today, you will continue to stand here. If they don't come before school ends, then be prepared to stand here overnight!" Dean Zhang said as he pushed his landline phone towards Yan Anmo.
Yan Anmo's clothes were wet and she was standing against the icy cold wall, so she couldn't help but tremble. But, she remained stubborn and refused to make a phone call.
Time ticked by. Yan Anmo's body was soaked in coldness and she was struggling to endure it. Her head was dizzy and her body was weak.
She bit her lip. No matter what, she had to endure!
Inside Xi Villa.
Xi Zhiheng sat on the sofa, flipping through a magazine. Auntie Liu's food was already on the table, but Yan Anmo wasn't home yet.
"Call and see where she is," without lifting his head nor mentioning a name, he spoke calmly with no particular expression on his face.
Housekeeper Liu understood and called the driver in charge of picking up Yan Anmo. But, the answer he got was, the driver had no idea why he still hadn't seen the Young Miss either.
Xi Zhiheng frowned and put down the magazine in his hands.
"Prepare the car."
He was personally going to the school to pick up Yan Anmo.
However, as he approached the school, he noticed the school gates closing. This meant the teachers and students had all left.
But, Yan Anmo was nowhere to be seen.
A look of displeasure flashed across Xi Zhiheng's eyes, hiding his concern. Just as he was about to step out of the car, Housekeeper Liu stopped him.
"Young Master, I'm afraid this isn't a good idea. Let me go in and have a look."
Xi Zhiheng's expression turned cold. Raising his eyebrows, he said coldly, "Housekeeper Liu, you're becoming too controlling."
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Due to the word limit, it can only be updated here
Install the APP to search for the title "Love knows no bounds" Read more exciting content immediately
Top 2 Ad Creative of Flipread
Ad Details ：
Headline ：Having adopted her as a little girl, he fell in love with her after she grew up...
Text ：At the age of 6, Yu was taken home by Lu. A so called "adoption". At first, it was nothing but a scheme, but Lu were losing his self-control day by day. The seventh master of Lu family, lost control time after time, because... He developed a feeling for the little girl he had been taking care of. "Forgive me for being greedy. Not only did I accompanied you in your youth, I also want to accompany you when you got old."
-------------------------------------------------------------
3am. Thunder roared, lightning flashed, and rain fell heavily.
In the desolate suburbs, a dance hall surrounded by mud was still in operation and one dirty scene after another was playing out inside.
The 6-year-old Yan Anmo was hiding in a dark corner, her terrified eyes focused on the center of the stage. Holding her breath, she did not dare to make a move.
Her mother performed at this dance hall occasionally and she had drank too much again today.
But, every single miserable cry that came from the stage was like a sharp dagger striking against Yan Anmo's heart, causing her to tremble in fear.
A tear suddenly rolled out of Yan Anmo's unblinking eyes and her stubborn little hands clenched quietly.
As time passed by, the lights on the stage continued to shine, but the woman's screams suddenly ceased.
A man on the stage placed his hand under the woman's nose and froze. Throwing her body aside, he ran out and disappeared in the blink of an eye.
Only then, did Yan Anmo see that her mother's clothes had been torn; her messy hair was spread on the floor, and her snow-white dress was beginning to turn red.
Yan Anmo felt like she lost control as she dragged her stiff body numbly through the crowd and approached her mother.
The feelings of panic and despair made her fall apart and she began to feel that the world was a dark place.
...
The police station.
Officer Chen's heart ached as he looked at the 6-year-old girl in front of him. She was much prettier and well-behaved than the average girl. It was a pity that she had lost her mother at such a young age, but on top of that, she had no identity and was an unregistered child.
The police station was currently having a headache over this matter and Yan Anmo had been staying there for 3 days.
The girl had no father and her mother was violently killed at the dance hall. Their superiors had instructed them to send her straight to the welfare center, but all the officers that had seen Yan Anmo, couldn't bear to send her away, so they continued to delay it.
"Officer Chen, someone wants to adopt Yan Anmo. He is from overseas and he appears to have a decent identity," the intern, Liu, leaned into Officer Chen's line of sight nosily. The two of them subconsciously glanced at Yan Anmo, who was obediently eating her food, and felt happy for her.
"I don't care about his background. As long as he can take good care of Anmo, then he is a good person." As soon as Officer Chen was done talking, he saw a few people walk in. One particular man was tall and expressionless; his cold and distant presence shrouded the room. It was impossible to tear their eyes away from this cold and refined man, yet they were frightened by his sharp eyes that seemed to be carved in ice.
Everyone was controlled by his presence and the entire room fell silent.
His eyes were fixed on the front right of him, where a girl was eating and he began to approach her side, one step at a time.
Yan Anmo put down the spoon in her hand and lifted her delicate doll-like face timidly. The uneasiness in her eyes made her look like a frightened deer. She stared blankly at the god-like man as he approached her. He had no expression on his face, but he did not feel distant.
She watched as he reached out his hand and gazed at her with eyes as deep as a mountain.
His cold voice then sounded in her ear, "Are you willing to leave with me?"
Yan Anmo nodded her head. She didn't understand what it meant to leave with this man, but she could tell he wasn't a bad person since the police greeted him with a smile.
Like that, she followed him home.
At that time, Yan Anmo had no idea that this man was the most mysterious influential figure in A City and that the lives of multiple companies sat in the palm of his hand. All the wealthy families in A City knew of the existence of this man, but no one had ever seen his face.
Inside the car.
"What should I call you from now on?" Yan Anmo blinked her big round eyes like a doll.
Xi Zhiheng froze for a moment. He had made every preparation to take this girl home, yet he had forgotten to think of a name.
"The Young Master was born seventh in his family. Why don't you call him Uncle Seven!" the middle-aged man in the driver's seat said as he glanced at Yan Anmo with deep meaning.
This man was Xi Zhiheng's personal housekeeper, Liu Zhengqi. He knew everything that Xi Zhiheng was thinking.
Xi Zhiheng did not make a sound.
Yan Anmo didn't understand his expression and felt a little nervous. She twiddled her thumbs and bit her lip.
She was afraid of being abandoned. She was afraid of making Uncle Seven unhappy and getting abandoned again.
After they arrived home, the housekeeper held Yan Anmo's hand and led her to her room. This was the first time Yan Anmo saw the type of home that she had only seen on television. The room was filled with pink Hello Kitty's and black and red Mickey's. Even the rugs, sheets and curtains were covered in Disney princesses.
"Is this a castle?" Yan Anmo was stunned; she liked this place too much.
Just as the housekeeper was about to respond, Xi Zhiheng walked in.
"If you think it is one, then it is."
"Will I be living here from now on?" Yan Anmo opened her eyes wide in disbelief.
"Open the wardrobe and have a look," the man's voice was cool as he avoided answering her question.
Yan Anmo opened the wardrobe and was blinded by the scene before her. She was so stunned, she stood frozen in place for quite some time.
The wardrobe was full of beautiful clothes and dresses, all of which were carefully selected, and the workmanship was so delicate, one could tell that each piece was worth a lot.
Moreover, these clothes looked like they had been tailor-made for her. Yan Anmo felt like she was dreaming.
Xi Zhiheng petted Yan Anmo on the head, "This is your home from now on. Whatever you want, just let me know and I will satisfy you."
At that moment, Xi Zhiheng's noble and extraordinary appearance was imprinted in Yan Anmo's eyes like a prince from a fairytale.
Boom--!
Lightning flashed outside the window and a loud thunder cracked!
Yan Anmo was originally staring at Xi Zhiheng, but in an instant, she began to tremble like a frightened rabbit. Beads of sweat formed on her forehead and she subconsciously tried to hide in a dark corner.
"Are you afraid of thunder?"
Yan Anmo's tears continuously trailed down from the corner of her eyes as she nodded grievously, "That woman died when it was raining and thundering..."
That woman was her biological mother.
Xi Zhiheng furrowed his refined brows. He, of course, knew who that woman was.
"Uncle Seven!" Yan Anmo suddenly rushed up to Xi Zhiheng and hugged him.
At that moment!
Xi Zhiheng suddenly felt like he could smell a unique scent looming in the air.
"Can I sleep with you...?" the 9-year-old Yan Anmo sniffed as she pleaded pitifully.
Housekeeper Liu was a little surprised as he stepped forward to pull Yan Anmo off his Young Master's body. But--
"OK."
One simple word from Xi Zhiheng destroyed the understanding that the housekeeper had towards him.
He never liked to be around children. In fact, he was annoyed by the sight of them. Yet, he agreed to let Yan Anmo sleep with him!
Moreover, Yan Anmo had even...
However, the thing that surprised the housekeeper the most, was the fact that the Young Master ended up sleeping with her for many years after that.
……
6 years later. On a rainy night.
The thunder outside the window woke Yan Anmo from her sleep and she subconsciously huddled up into a ball.
Next to her, Xi Zhiheng's eyes were already open.
"Anmo?" He leaned over gently and touched Yan Anmo's forehead. As expected, it was covered in a layer of cold sweat.
Xi Zhiheng tore away the blanket that was covered over Yan Anmo's head and pulled her into his embrace. Patting Yan Anmo gently on the back, he said, "OK, the thunder's stopped. Don't be afraid."
The man's unique scent and the warm touch on her back made her slowly relax.
She grabbed onto Xi Zhiheng's shirt and buried herself in his arms. In a soft voice, she mumbled, "Uncle Seven..."
"Yes, I'm here."
Xi Zhiheng's voice was calm and powerful, allowing Yan Anmo to relax and close her eyes.
But, within a few seconds, her body suddenly stiffened.
Sensing the abnormality, Xi Zhiheng furrowed his brows, "Anmo, are you feeling unwell?"
In his arms, Yan Anmo's face turned red. It was unclear how much determination it took, but she finally lifted her head.
Xi Zhiheng lowered his eyes and saw Yan Anmo on the brink of crying. His heart tightened, "What's wrong?"
"Tell me."
"Uncle Seven. I think...I wet my pants..." Yan Anmo's eyes were red.
At her age, wetting her pants was an extremely embarrassing thing.
Xi Zhiheng froze. He then lifted the blanket. But, a patch of bright red appeared in his eyes.
His pupils constricted immediately. His first assumption was that the young woman was hurt. But, he thought about the words she had said...and after much thought, he realized the young woman wasn't hurt. She had become an adult.
At that moment, even the usually calm Xi Zhiheng panicked for a few seconds.
But, it only lasted a few seconds before he regained his composure and pulled the young woman into his arms. "Don't be afraid, Anmo. You didn't wet your pants. You've become a woman."
"What do you mean, Uncle Seven?" Anmo followed Xi Zhiheng's gaze and her freshly cooled down cheeks heated up again. "Uncle Seven...I..."
"Don't be afraid. I'll tell the housekeeper to buy what you need."
Yan Anmo nodded her head shyly. She wished, at that moment, that she could transform into a quail and burrow herself in the ground.
After 10 minutes, the housekeeper knocked on the room door. The rain outside had stopped.
Xi Zhiheng took the items and handed them to Yan Anmo, "Do you know how to use it?"
Yan Anmo glanced down, bit her lip, and said in a faint voice, "Yes."
She then scurried into the bathroom.
"Anmo!"
"En?" Yan Anmo poked her head out.
"Wear slippers."
"OK..." Yan Anmo put on a pair of cotton slippers obediently.
5 minutes later, Yan Anmo was still inside. Xi Zhiheng, who was waiting outside, began to knock on the door worriedly, "Anmo?"
"Uncle Seven, I'm almost done."
When he heard the splashing of water, Xi Zhiheng furrowed his brows, turned the door handle, and walked inside.
Inside the bathroom, Yan Anmo was struggling to wash her underwear...
The blood stains on the bed linen were too embarrassing!
When she suddenly saw the tall figure walking in, Yan Anmo subconsciously hid the item in her hands behind her back, "Uncle Seven, why are you in here?"
Xi Zhiheng frowned, "Don't touch cold water at a time like this. Leave it for the housekeeper to handle."
Yan Anmo shook her head, "No, this is so awkward for him to do."
Xi Zhiheng laughed gently. Then, without a word, he stretched out his hand and grabbed the item that Yan Anmo was trying to wash. He then scrubbed it clean and hung it up to dry.
"Uncle Seven, you..." Yan Anmo was dumbfounded. Even in her dreams, she did not imagine Xi Zhiheng would do this for her. That item was... Plus, it was stained by blood...
Her face turned so red, it was about to explode.
“OK, time to sleep." With one swift movement, Xi Zhiheng lifted the blank Yan Anmo up and placed her back in bed."
Inside the bedroom, the housekeeper had already changed everything and there was no scent of blood left. Instead, the bed had a pleasant smell.
But, the thought of others seeing what she had left behind still made Yan Anmo so embarrassed, she wanted to ram her head against the wall...
However, Xi Zhiheng did not seem to care as he gently rubbed her stomach, "How do you feel? Does your stomach feel unwell?"
Yan Anmo didn't notice it before, but now that he mentioned it, she felt a burst of bloating pain in her stomach that felt like spasms.
Moreover, this pain seemed to grow stronger and stronger.
Yan Anmo buried herself in Xi Zhiheng's embrace, "Uncle Seven, it hurts..."
Xi Zhiheng looked at the pale-faced Yan Anmo as he pulled her closer to his body. At the same time, he instructed the housekeeper to bring some brown sugar ginger water and a hot water bottle.
After drinking the ginger water and hugging the hot water bottle, Yan Anmo felt a lot better.
Xi Zhiheng massaged his hand on her lower back. It was a warm sensation.
In her drowsy state, Yan Anmo finally closed her eyes, "Uncle Seven, I'm going to sleep. Good night."
Xi Zhiheng's lips curved upwards slightly, "Sleep, my good girl."
Time flew and another 4 years passed in the blink of an eye.
"Uncle Seven!"
"I'm late for school!"
"I'm leaving first!"
Ever since she started menstruating, Xi Zhiheng no longer allowed Yan Anmo to sleep with him.
But, it rained last night. Every time it rained, she ended up sleeping in the same bed as him, and every time she did, she slept particularly well. As a result, she slept in a little!
So, she was inevitably late again!
In a panic, she grabbed her school uniform from the housekeeper's hands, put it on, and ran out the front door.
"Stop. Eat first."
Xi Zhiheng called her back.
"Uncle Seven...I'm really going to be late..." Yan Anmo was anxious and troubled. She didn't want to enter the classroom in the middle of a class. It would be so humiliating...
Xi Zhiheng sighed and nodded, gesturing that she could leave.
"Thank you, Uncle Seven!" Yan Anmo smiled, suddenly raising her arms and forming a love heart above her head, "Love you!"
Xi Zhiheng froze and his exquisite lips gently curved upwards. This brat was becoming more and more cheeky and he was helpless against her.
He looked at Housekeeper Liu and Housekeeper Liu immediately understood. As usual, he wanted him to pack some breakfast so Yan Anmo could eat it in the car.
But, he was beginning to worry that his Young Master would develop unspeakable feelings towards Yan Anmo. If that happened, then the plan they had worked so hard towards, would be destroyed and come crashing down.
……
At school.
Yan Anmo ended up arriving in the classroom before the school bell rang. As soon as she walked in, Su Ci immediately helped her remove her backpack, "Why are you rushing in so late again?"
"I woke up late!" Yan Anmo stuck out her tongue at Su Ci.
Su Ci was notoriously known at school as a hooligan. He had a good background, he was good-looking, and he had an endless supply of girlfriends. These girls were the kind of rebellious girls that curled their hair, smoked cigarettes and drank alcohol.
Originally, she and someone like Su Ci never got involved with each other. But, after she hinted him one time in class when the teacher asked him a really difficult question, they seemingly developed an inexplicable friendship.
After that incident, Su Ci began to initiate conversations with her. Over time, he gradually became a rare friend of Yan Anmo's.
As Yan Anmo sat down in her seat before the teacher arrived, she heard a few girls laughing at her from behind.
"She was almost late again. Maybe she was too tired from serving that tycoon. I heard from my father that wealthy men like young girls!"
These words triggered a loud laughter from the other students in the room. The girl that was speaking was called, Ding Shan. She was the daughter of the Ding Family and she was an arrogant person that didn't like it when people were more impressive than her.
And, Yan Anmo, was her biggest eyesore.
No one at school knew about Yan Anmo's identity. The car that usually dropped her off at school was very ordinary, but occasionally, she was seen getting in and out of a luxury car.
Ding Shan even asked her father to privately investigate Yan Anmo, but no results were found.
"Ding Shan, was she perhaps serving your father?" As soon as these words were said, Ding Shan almost exploded in anger. She walked straight up to the girl and threw a slap across her face!
"Shut up!"
"My father would never be interested in her!"
The girl was frightened. Knowing that her family's status was far inferior to Ding Shan's and that she may have to count on her one day, she immediately bowed her head, admitted her mistakes, and hid at the back.
Yan Anmo knew the commotion was related to her, but she never caused trouble. So, she simply sat there quietly like she was invisible; she was afraid of causing trouble for Uncle Seven.
From the day that she first met Xi Zhiheng, he had told her to keep her situation confidential, to never reveal her identity, and more importantly, to not let anyone know who he was.
"Hey!"
"Your mouth is filled with daily insults, but no one's ever responded to you. Is there a point to your one-man show?"
Just because Yan Anmo didn't respond, it didn't mean others would remain quiet.
Su Ci was the first person who couldn't stand Ding Shan's insults. As soon as he spoke, all the boys burst into laughter as expected and Ding Shan was treated as a joke.
"That's right, say a few less word. I don't know how you have so much energy to spend on others!"
Yan Anmo had a good personality, she had good academics, and she was acknowledged as the prettiest girl at school. Which boy didn't like her?
Yan Anmo blushed with embarrassment when she heard Su Ci's voice.
She tugged at his sleeve, gesturing for him to not bother with Ding Shan.
"I really need to release my anger today!" Ding Shan was furious. Everyone knew she liked Su Ci, yet he was speaking up for the girl she hated the most!
"Yan Anmo!"
"I've disliked you for a long time!"
Yan Anmo wanted to dissolve the matter, but Ding Shan was not allowing it. Before Yan Anmo saw it coming, Ding Shan rushed straight up to her desk and arrogantly flipped it over. She then grabbed Yan Anmo's hair fiercely.
Yan Anmo did not expect this to happen!
Her originally blank mind was instantly awoken by the painful tug on her scalp!
It really hurt--!
"Let go!" When Su Ci saw this, he kicked away his desk, stood up, and shoved his hands in his pockets with an uncomfortable and fierce expression.
Although Ding Shan was arrogant, she was still afraid of Su Ci. So, she held back her tears of humiliation and let go of Yan Anmo's hair.
"Yan Anmo, you just wait!" Ding Shan gritted her teeth as her hatred for Yan Anmo doubled again.
Yan Anmo had never suffered such unfairness. She wanted to fight back, but she couldn't.
Tears rolled around in her eyes but she did not say a word as she quietly squatted down to clean up the messy pile of textbooks on the ground.
"Let me help you," Su Ci approached and lifted Yan Anmo's desk up. Yan Anmo looked at him thankfully. Although they sat close to each other, this was the first time she had looked at Su Ci's face properly. Only then did she realize that he was actually quite good-looking.
"Oh hey, the little hooligan's in love with the good girl."
"Isn't this a scene that only appears in idol dramas?" Those close to Su Ci began to tease him.
Su Ci casually picked up a blackboard eraser and threw it at them!
He then snuck a glance at Yan Anmo and discovered she had her head down. Through her long black hair, he could vaguely see her blushing face.
After having lunch in the cafeteria, Yan Anmo slowly returned to the classroom. But...just as she opened the door and took a step inside...a bucket of water suddenly poured on top of her head!
Instantly, every single cell in her body turned cold!
There weren't many people in the classroom. Only Ding Shan and her friends saw Yan Anmo standing there like a drenched chicken as they held their stomachs in laughter.
Yan Anmo's clothes were completely soaked and they stuck to every inch of her skin coldly. The coldness hit her and she began to tremble a little.
Yan Anmo clenched her fists, lifted her head, and looked at Ding Shan with anger.
"Oh my!"
"Look, Ding Shan!"
"The good girl looks angry!" This taunt felt like a needle being inserted into Yan Anmo's heart.
"Hahahaha!"
"Hurry and look at her. It's hilarious!"
Each sharp and nasty word drilled into Yan Anmo's ears. Just because she didn't want to fight back, it didn't mean she was a coward. She simply didn't want to create trouble for Uncle Seven!
But this time, she couldn't endure it anymore!
Yan Anmo picked up a long ruler from a desk, rushed forward and slapped it against Ding Shan's face fiercely. She then raised it and hit it against her body without showing any mercy!
"Ah--!"
"It hurts!" Ding Shan did not expect this from Yan Anmo.
"Have you lost your mind, Yan Anmo?" Ding Shan tried to grab the ruler away. But, just as she turned her face...
There was a loud, "Pa--!"
The ruler hit Ding Shan's face fiercely!
From beginning to end, Yan Anmo's eyes did not blink once.
Ding Shan held her cheek speechlessly. Her knees fell weak and she knelt on the floor, unable to stop her tears. The girls beside her were terrified and hurried off to call the teacher.
Yan Anmo froze.
It seemed...she was in trouble...
"Yan Anmo!"
"Ding Shan's been disfigured!"
"You hit her!" The girl that had the closest relationship with Ding Shan grabbed the ruler from Yan Anmo while she was stunned, aimed it at her stomach, and hit her several times.
"She is the only daughter of the Ding Family. You're done for, Yan Anmo!"
Ding Shan's hatred surged into her heart. So, she picked up the ruler, gathered all her strength and tried to hit Yan Anmo in the face!
"Pa--!"
To everyone's surprise, the ruler fell on Su Ci's back.
Su Ci hugged Yan Anmo and blocked Ding Shan's revenge with his body.
Yan Anmo's mind went blank. Her gaze turned empty as she looked into Su Ci's worried eyes.
Apart from her Uncle Seven, this was the first time someone hugged her like this, and it was the first time she felt protected.
After the teacher arrived, Ding Shan was taken to the hospital and Yan Anmo and all the students present at the scene were called to the dean's office.
"Who attacked first?" Dean Zhang was notoriously serious and powerful.
Apart from Su Ci, the girls pointed to Yan Anmo. Someone even tried to fan the fire, "Dean Zhang, we were just sitting peacefully in the classroom when Yan Anmo rushed up to Ding Shan and started hitting her."
"You, whatever your name is, why did you hit her?" Dean Zhang asked sternly. He vaguely remembered that this girl had good grades, but she didn't have a noteworthy background.
Yan Anmo lifted her stubborn little face and looked at Dean Zhang without a word. Her eyes were filled with anger, but she did not make any excuses because she understood how Dean Zhang was.
"What's with your gaze?" Dean Zhang suddenly lost his temper.
"I can testify that Ding Shan attacked first!" Su Ci suddenly stepped forward when he saw the situation.
"Su Ci, you have no right to speak. Go back to the classroom!" Dean Zhang had never seen the gaze that Yan Anmo was giving him. Even hooligans didn't dare to look at him like that.
More importantly, Yan Anmo had no status nor background. This made him angrier because it made him feel like he had been disrespected.
"You--!" Dean Zhang pointed straight at Yan Anmo's nose.
"Tell your guardian to come see me!"
"Right now!"
"Immediately!"
When she heard this, Yan Anmo broke out in a cold sweat.
How could she...call her guardian...?
Xi Zhiheng was the city's most mysterious influential figure. In Yan Anmo's mind, she knew this man would never make an appearance because of her. Otherwise...
With this thought, Yan Anmo's gaze softened. She lowered her head as her nose tingled and she held back her tears.
"I've been teaching for over twenty years, but this is the first time I've encountered a student that's used that kind of gaze on me!" Seeing that Yan Anmo weakened at the mention of her guardian, the dean immediately lit up. A student's weakness was always their guardian.
"If your guardian doesn't come today, you will continue to stand here. If they don't come before school ends, then be prepared to stand here overnight!" Dean Zhang said as he pushed his landline phone towards Yan Anmo.
Yan Anmo's clothes were wet and she was standing against the icy cold wall, so she couldn't help but tremble. But, she remained stubborn and refused to make a phone call.
Time ticked by. Yan Anmo's body was soaked in coldness and she was struggling to endure it. Her head was dizzy and her body was weak.
She bit her lip. No matter what, she had to endure!
Inside Xi Villa.
Xi Zhiheng sat on the sofa, flipping through a magazine. Auntie Liu's food was already on the table, but Yan Anmo wasn't home yet.
"Call and see where she is," without lifting his head nor mentioning a name, he spoke calmly with no particular expression on his face.
Housekeeper Liu understood and called the driver in charge of picking up Yan Anmo. But, the answer he got was, the driver had no idea why he still hadn't seen the Young Miss either.
Xi Zhiheng frowned and put down the magazine in his hands.
"Prepare the car."
He was personally going to the school to pick up Yan Anmo.
However, as he approached the school, he noticed the school gates closing. This meant the teachers and students had all left.
But, Yan Anmo was nowhere to be seen.
A look of displeasure flashed across Xi Zhiheng's eyes, hiding his concern. Just as he was about to step out of the car, Housekeeper Liu stopped him.
"Young Master, I'm afraid this isn't a good idea. Let me go in and have a look."
Xi Zhiheng's expression turned cold. Raising his eyebrows, he said coldly, "Housekeeper Liu, you're becoming too controlling."
---------------------------------------------------------
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Headline ：Having adopted her as a little girl, he fell in love with her after she grew up...
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-------------------------------------------------------------
3am. Thunder roared, lightning flashed, and rain fell heavily.
In the desolate suburbs, a dance hall surrounded by mud was still in operation and one dirty scene after another was playing out inside.
The 6-year-old Yan Anmo was hiding in a dark corner, her terrified eyes focused on the center of the stage. Holding her breath, she did not dare to make a move.
Her mother performed at this dance hall occasionally and she had drank too much again today.
But, every single miserable cry that came from the stage was like a sharp dagger striking against Yan Anmo's heart, causing her to tremble in fear.
A tear suddenly rolled out of Yan Anmo's unblinking eyes and her stubborn little hands clenched quietly.
As time passed by, the lights on the stage continued to shine, but the woman's screams suddenly ceased.
A man on the stage placed his hand under the woman's nose and froze. Throwing her body aside, he ran out and disappeared in the blink of an eye.
Only then, did Yan Anmo see that her mother's clothes had been torn; her messy hair was spread on the floor, and her snow-white dress was beginning to turn red.
Yan Anmo felt like she lost control as she dragged her stiff body numbly through the crowd and approached her mother.
The feelings of panic and despair made her fall apart and she began to feel that the world was a dark place.
...
The police station.
Officer Chen's heart ached as he looked at the 6-year-old girl in front of him. She was much prettier and well-behaved than the average girl. It was a pity that she had lost her mother at such a young age, but on top of that, she had no identity and was an unregistered child.
The police station was currently having a headache over this matter and Yan Anmo had been staying there for 3 days.
The girl had no father and her mother was violently killed at the dance hall. Their superiors had instructed them to send her straight to the welfare center, but all the officers that had seen Yan Anmo, couldn't bear to send her away, so they continued to delay it.
"Officer Chen, someone wants to adopt Yan Anmo. He is from overseas and he appears to have a decent identity," the intern, Liu, leaned into Officer Chen's line of sight nosily. The two of them subconsciously glanced at Yan Anmo, who was obediently eating her food, and felt happy for her.
"I don't care about his background. As long as he can take good care of Anmo, then he is a good person." As soon as Officer Chen was done talking, he saw a few people walk in. One particular man was tall and expressionless; his cold and distant presence shrouded the room. It was impossible to tear their eyes away from this cold and refined man, yet they were frightened by his sharp eyes that seemed to be carved in ice.
Everyone was controlled by his presence and the entire room fell silent.
His eyes were fixed on the front right of him, where a girl was eating and he began to approach her side, one step at a time.
Yan Anmo put down the spoon in her hand and lifted her delicate doll-like face timidly. The uneasiness in her eyes made her look like a frightened deer. She stared blankly at the god-like man as he approached her. He had no expression on his face, but he did not feel distant.
She watched as he reached out his hand and gazed at her with eyes as deep as a mountain.
His cold voice then sounded in her ear, "Are you willing to leave with me?"
Yan Anmo nodded her head. She didn't understand what it meant to leave with this man, but she could tell he wasn't a bad person since the police greeted him with a smile.
Like that, she followed him home.
At that time, Yan Anmo had no idea that this man was the most mysterious influential figure in A City and that the lives of multiple companies sat in the palm of his hand. All the wealthy families in A City knew of the existence of this man, but no one had ever seen his face.
Inside the car.
"What should I call you from now on?" Yan Anmo blinked her big round eyes like a doll.
Xi Zhiheng froze for a moment. He had made every preparation to take this girl home, yet he had forgotten to think of a name.
"The Young Master was born seventh in his family. Why don't you call him Uncle Seven!" the middle-aged man in the driver's seat said as he glanced at Yan Anmo with deep meaning.
This man was Xi Zhiheng's personal housekeeper, Liu Zhengqi. He knew everything that Xi Zhiheng was thinking.
Xi Zhiheng did not make a sound.
Yan Anmo didn't understand his expression and felt a little nervous. She twiddled her thumbs and bit her lip.
She was afraid of being abandoned. She was afraid of making Uncle Seven unhappy and getting abandoned again.
After they arrived home, the housekeeper held Yan Anmo's hand and led her to her room. This was the first time Yan Anmo saw the type of home that she had only seen on television. The room was filled with pink Hello Kitty's and black and red Mickey's. Even the rugs, sheets and curtains were covered in Disney princesses.
"Is this a castle?" Yan Anmo was stunned; she liked this place too much.
Just as the housekeeper was about to respond, Xi Zhiheng walked in.
"If you think it is one, then it is."
"Will I be living here from now on?" Yan Anmo opened her eyes wide in disbelief.
"Open the wardrobe and have a look," the man's voice was cool as he avoided answering her question.
Yan Anmo opened the wardrobe and was blinded by the scene before her. She was so stunned, she stood frozen in place for quite some time.
The wardrobe was full of beautiful clothes and dresses, all of which were carefully selected, and the workmanship was so delicate, one could tell that each piece was worth a lot.
Moreover, these clothes looked like they had been tailor-made for her. Yan Anmo felt like she was dreaming.
Xi Zhiheng petted Yan Anmo on the head, "This is your home from now on. Whatever you want, just let me know and I will satisfy you."
At that moment, Xi Zhiheng's noble and extraordinary appearance was imprinted in Yan Anmo's eyes like a prince from a fairytale.
Boom--!
Lightning flashed outside the window and a loud thunder cracked!
Yan Anmo was originally staring at Xi Zhiheng, but in an instant, she began to tremble like a frightened rabbit. Beads of sweat formed on her forehead and she subconsciously tried to hide in a dark corner.
"Are you afraid of thunder?"
Yan Anmo's tears continuously trailed down from the corner of her eyes as she nodded grievously, "That woman died when it was raining and thundering..."
That woman was her biological mother.
Xi Zhiheng furrowed his refined brows. He, of course, knew who that woman was.
"Uncle Seven!" Yan Anmo suddenly rushed up to Xi Zhiheng and hugged him.
At that moment!
Xi Zhiheng suddenly felt like he could smell a unique scent looming in the air.
"Can I sleep with you...?" the 9-year-old Yan Anmo sniffed as she pleaded pitifully.
Housekeeper Liu was a little surprised as he stepped forward to pull Yan Anmo off his Young Master's body. But--
"OK."
One simple word from Xi Zhiheng destroyed the understanding that the housekeeper had towards him.
He never liked to be around children. In fact, he was annoyed by the sight of them. Yet, he agreed to let Yan Anmo sleep with him!
Moreover, Yan Anmo had even...
However, the thing that surprised the housekeeper the most, was the fact that the Young Master ended up sleeping with her for many years after that.
……
6 years later. On a rainy night.
The thunder outside the window woke Yan Anmo from her sleep and she subconsciously huddled up into a ball.
Next to her, Xi Zhiheng's eyes were already open.
"Anmo?" He leaned over gently and touched Yan Anmo's forehead. As expected, it was covered in a layer of cold sweat.
Xi Zhiheng tore away the blanket that was covered over Yan Anmo's head and pulled her into his embrace. Patting Yan Anmo gently on the back, he said, "OK, the thunder's stopped. Don't be afraid."
The man's unique scent and the warm touch on her back made her slowly relax.
She grabbed onto Xi Zhiheng's shirt and buried herself in his arms. In a soft voice, she mumbled, "Uncle Seven..."
"Yes, I'm here."
Xi Zhiheng's voice was calm and powerful, allowing Yan Anmo to relax and close her eyes.
But, within a few seconds, her body suddenly stiffened.
Sensing the abnormality, Xi Zhiheng furrowed his brows, "Anmo, are you feeling unwell?"
In his arms, Yan Anmo's face turned red. It was unclear how much determination it took, but she finally lifted her head.
Xi Zhiheng lowered his eyes and saw Yan Anmo on the brink of crying. His heart tightened, "What's wrong?"
"Tell me."
"Uncle Seven. I think...I wet my pants..." Yan Anmo's eyes were red.
At her age, wetting her pants was an extremely embarrassing thing.
Xi Zhiheng froze. He then lifted the blanket. But, a patch of bright red appeared in his eyes.
His pupils constricted immediately. His first assumption was that the young woman was hurt. But, he thought about the words she had said...and after much thought, he realized the young woman wasn't hurt. She had become an adult.
At that moment, even the usually calm Xi Zhiheng panicked for a few seconds.
But, it only lasted a few seconds before he regained his composure and pulled the young woman into his arms. "Don't be afraid, Anmo. You didn't wet your pants. You've become a woman."
"What do you mean, Uncle Seven?" Anmo followed Xi Zhiheng's gaze and her freshly cooled down cheeks heated up again. "Uncle Seven...I..."
"Don't be afraid. I'll tell the housekeeper to buy what you need."
Yan Anmo nodded her head shyly. She wished, at that moment, that she could transform into a quail and burrow herself in the ground.
After 10 minutes, the housekeeper knocked on the room door. The rain outside had stopped.
Xi Zhiheng took the items and handed them to Yan Anmo, "Do you know how to use it?"
Yan Anmo glanced down, bit her lip, and said in a faint voice, "Yes."
She then scurried into the bathroom.
"Anmo!"
"En?" Yan Anmo poked her head out.
"Wear slippers."
"OK..." Yan Anmo put on a pair of cotton slippers obediently.
5 minutes later, Yan Anmo was still inside. Xi Zhiheng, who was waiting outside, began to knock on the door worriedly, "Anmo?"
"Uncle Seven, I'm almost done."
When he heard the splashing of water, Xi Zhiheng furrowed his brows, turned the door handle, and walked inside.
Inside the bathroom, Yan Anmo was struggling to wash her underwear...
The blood stains on the bed linen were too embarrassing!
When she suddenly saw the tall figure walking in, Yan Anmo subconsciously hid the item in her hands behind her back, "Uncle Seven, why are you in here?"
Xi Zhiheng frowned, "Don't touch cold water at a time like this. Leave it for the housekeeper to handle."
Yan Anmo shook her head, "No, this is so awkward for him to do."
Xi Zhiheng laughed gently. Then, without a word, he stretched out his hand and grabbed the item that Yan Anmo was trying to wash. He then scrubbed it clean and hung it up to dry.
"Uncle Seven, you..." Yan Anmo was dumbfounded. Even in her dreams, she did not imagine Xi Zhiheng would do this for her. That item was... Plus, it was stained by blood...
Her face turned so red, it was about to explode.
“OK, time to sleep." With one swift movement, Xi Zhiheng lifted the blank Yan Anmo up and placed her back in bed."
Inside the bedroom, the housekeeper had already changed everything and there was no scent of blood left. Instead, the bed had a pleasant smell.
But, the thought of others seeing what she had left behind still made Yan Anmo so embarrassed, she wanted to ram her head against the wall...
However, Xi Zhiheng did not seem to care as he gently rubbed her stomach, "How do you feel? Does your stomach feel unwell?"
Yan Anmo didn't notice it before, but now that he mentioned it, she felt a burst of bloating pain in her stomach that felt like spasms.
Moreover, this pain seemed to grow stronger and stronger.
Yan Anmo buried herself in Xi Zhiheng's embrace, "Uncle Seven, it hurts..."
Xi Zhiheng looked at the pale-faced Yan Anmo as he pulled her closer to his body. At the same time, he instructed the housekeeper to bring some brown sugar ginger water and a hot water bottle.
After drinking the ginger water and hugging the hot water bottle, Yan Anmo felt a lot better.
Xi Zhiheng massaged his hand on her lower back. It was a warm sensation.
In her drowsy state, Yan Anmo finally closed her eyes, "Uncle Seven, I'm going to sleep. Good night."
Xi Zhiheng's lips curved upwards slightly, "Sleep, my good girl."
Time flew and another 4 years passed in the blink of an eye.
"Uncle Seven!"
"I'm late for school!"
"I'm leaving first!"
Ever since she started menstruating, Xi Zhiheng no longer allowed Yan Anmo to sleep with him.
But, it rained last night. Every time it rained, she ended up sleeping in the same bed as him, and every time she did, she slept particularly well. As a result, she slept in a little!
So, she was inevitably late again!
In a panic, she grabbed her school uniform from the housekeeper's hands, put it on, and ran out the front door.
"Stop. Eat first."
Xi Zhiheng called her back.
"Uncle Seven...I'm really going to be late..." Yan Anmo was anxious and troubled. She didn't want to enter the classroom in the middle of a class. It would be so humiliating...
Xi Zhiheng sighed and nodded, gesturing that she could leave.
"Thank you, Uncle Seven!" Yan Anmo smiled, suddenly raising her arms and forming a love heart above her head, "Love you!"
Xi Zhiheng froze and his exquisite lips gently curved upwards. This brat was becoming more and more cheeky and he was helpless against her.
He looked at Housekeeper Liu and Housekeeper Liu immediately understood. As usual, he wanted him to pack some breakfast so Yan Anmo could eat it in the car.
But, he was beginning to worry that his Young Master would develop unspeakable feelings towards Yan Anmo. If that happened, then the plan they had worked so hard towards, would be destroyed and come crashing down.
……
At school.
Yan Anmo ended up arriving in the classroom before the school bell rang. As soon as she walked in, Su Ci immediately helped her remove her backpack, "Why are you rushing in so late again?"
"I woke up late!" Yan Anmo stuck out her tongue at Su Ci.
Su Ci was notoriously known at school as a hooligan. He had a good background, he was good-looking, and he had an endless supply of girlfriends. These girls were the kind of rebellious girls that curled their hair, smoked cigarettes and drank alcohol.
Originally, she and someone like Su Ci never got involved with each other. But, after she hinted him one time in class when the teacher asked him a really difficult question, they seemingly developed an inexplicable friendship.
After that incident, Su Ci began to initiate conversations with her. Over time, he gradually became a rare friend of Yan Anmo's.
As Yan Anmo sat down in her seat before the teacher arrived, she heard a few girls laughing at her from behind.
"She was almost late again. Maybe she was too tired from serving that tycoon. I heard from my father that wealthy men like young girls!"
These words triggered a loud laughter from the other students in the room. The girl that was speaking was called, Ding Shan. She was the daughter of the Ding Family and she was an arrogant person that didn't like it when people were more impressive than her.
And, Yan Anmo, was her biggest eyesore.
No one at school knew about Yan Anmo's identity. The car that usually dropped her off at school was very ordinary, but occasionally, she was seen getting in and out of a luxury car.
Ding Shan even asked her father to privately investigate Yan Anmo, but no results were found.
"Ding Shan, was she perhaps serving your father?" As soon as these words were said, Ding Shan almost exploded in anger. She walked straight up to the girl and threw a slap across her face!
"Shut up!"
"My father would never be interested in her!"
The girl was frightened. Knowing that her family's status was far inferior to Ding Shan's and that she may have to count on her one day, she immediately bowed her head, admitted her mistakes, and hid at the back.
Yan Anmo knew the commotion was related to her, but she never caused trouble. So, she simply sat there quietly like she was invisible; she was afraid of causing trouble for Uncle Seven.
From the day that she first met Xi Zhiheng, he had told her to keep her situation confidential, to never reveal her identity, and more importantly, to not let anyone know who he was.
"Hey!"
"Your mouth is filled with daily insults, but no one's ever responded to you. Is there a point to your one-man show?"
Just because Yan Anmo didn't respond, it didn't mean others would remain quiet.
Su Ci was the first person who couldn't stand Ding Shan's insults. As soon as he spoke, all the boys burst into laughter as expected and Ding Shan was treated as a joke.
"That's right, say a few less word. I don't know how you have so much energy to spend on others!"
Yan Anmo had a good personality, she had good academics, and she was acknowledged as the prettiest girl at school. Which boy didn't like her?
Yan Anmo blushed with embarrassment when she heard Su Ci's voice.
She tugged at his sleeve, gesturing for him to not bother with Ding Shan.
"I really need to release my anger today!" Ding Shan was furious. Everyone knew she liked Su Ci, yet he was speaking up for the girl she hated the most!
"Yan Anmo!"
"I've disliked you for a long time!"
Yan Anmo wanted to dissolve the matter, but Ding Shan was not allowing it. Before Yan Anmo saw it coming, Ding Shan rushed straight up to her desk and arrogantly flipped it over. She then grabbed Yan Anmo's hair fiercely.
Yan Anmo did not expect this to happen!
Her originally blank mind was instantly awoken by the painful tug on her scalp!
It really hurt--!
"Let go!" When Su Ci saw this, he kicked away his desk, stood up, and shoved his hands in his pockets with an uncomfortable and fierce expression.
Although Ding Shan was arrogant, she was still afraid of Su Ci. So, she held back her tears of humiliation and let go of Yan Anmo's hair.
"Yan Anmo, you just wait!" Ding Shan gritted her teeth as her hatred for Yan Anmo doubled again.
Yan Anmo had never suffered such unfairness. She wanted to fight back, but she couldn't.
Tears rolled around in her eyes but she did not say a word as she quietly squatted down to clean up the messy pile of textbooks on the ground.
"Let me help you," Su Ci approached and lifted Yan Anmo's desk up. Yan Anmo looked at him thankfully. Although they sat close to each other, this was the first time she had looked at Su Ci's face properly. Only then did she realize that he was actually quite good-looking.
"Oh hey, the little hooligan's in love with the good girl."
"Isn't this a scene that only appears in idol dramas?" Those close to Su Ci began to tease him.
Su Ci casually picked up a blackboard eraser and threw it at them!
He then snuck a glance at Yan Anmo and discovered she had her head down. Through her long black hair, he could vaguely see her blushing face.
After having lunch in the cafeteria, Yan Anmo slowly returned to the classroom. But...just as she opened the door and took a step inside...a bucket of water suddenly poured on top of her head!
Instantly, every single cell in her body turned cold!
There weren't many people in the classroom. Only Ding Shan and her friends saw Yan Anmo standing there like a drenched chicken as they held their stomachs in laughter.
Yan Anmo's clothes were completely soaked and they stuck to every inch of her skin coldly. The coldness hit her and she began to tremble a little.
Yan Anmo clenched her fists, lifted her head, and looked at Ding Shan with anger.
"Oh my!"
"Look, Ding Shan!"
"The good girl looks angry!" This taunt felt like a needle being inserted into Yan Anmo's heart.
"Hahahaha!"
"Hurry and look at her. It's hilarious!"
Each sharp and nasty word drilled into Yan Anmo's ears. Just because she didn't want to fight back, it didn't mean she was a coward. She simply didn't want to create trouble for Uncle Seven!
But this time, she couldn't endure it anymore!
Yan Anmo picked up a long ruler from a desk, rushed forward and slapped it against Ding Shan's face fiercely. She then raised it and hit it against her body without showing any mercy!
"Ah--!"
"It hurts!" Ding Shan did not expect this from Yan Anmo.
"Have you lost your mind, Yan Anmo?" Ding Shan tried to grab the ruler away. But, just as she turned her face...
There was a loud, "Pa--!"
The ruler hit Ding Shan's face fiercely!
From beginning to end, Yan Anmo's eyes did not blink once.
Ding Shan held her cheek speechlessly. Her knees fell weak and she knelt on the floor, unable to stop her tears. The girls beside her were terrified and hurried off to call the teacher.
Yan Anmo froze.
It seemed...she was in trouble...
"Yan Anmo!"
"Ding Shan's been disfigured!"
"You hit her!" The girl that had the closest relationship with Ding Shan grabbed the ruler from Yan Anmo while she was stunned, aimed it at her stomach, and hit her several times.
"She is the only daughter of the Ding Family. You're done for, Yan Anmo!"
Ding Shan's hatred surged into her heart. So, she picked up the ruler, gathered all her strength and tried to hit Yan Anmo in the face!
"Pa--!"
To everyone's surprise, the ruler fell on Su Ci's back.
Su Ci hugged Yan Anmo and blocked Ding Shan's revenge with his body.
Yan Anmo's mind went blank. Her gaze turned empty as she looked into Su Ci's worried eyes.
Apart from her Uncle Seven, this was the first time someone hugged her like this, and it was the first time she felt protected.
After the teacher arrived, Ding Shan was taken to the hospital and Yan Anmo and all the students present at the scene were called to the dean's office.
"Who attacked first?" Dean Zhang was notoriously serious and powerful.
Apart from Su Ci, the girls pointed to Yan Anmo. Someone even tried to fan the fire, "Dean Zhang, we were just sitting peacefully in the classroom when Yan Anmo rushed up to Ding Shan and started hitting her."
"You, whatever your name is, why did you hit her?" Dean Zhang asked sternly. He vaguely remembered that this girl had good grades, but she didn't have a noteworthy background.
Yan Anmo lifted her stubborn little face and looked at Dean Zhang without a word. Her eyes were filled with anger, but she did not make any excuses because she understood how Dean Zhang was.
"What's with your gaze?" Dean Zhang suddenly lost his temper.
"I can testify that Ding Shan attacked first!" Su Ci suddenly stepped forward when he saw the situation.
"Su Ci, you have no right to speak. Go back to the classroom!" Dean Zhang had never seen the gaze that Yan Anmo was giving him. Even hooligans didn't dare to look at him like that.
More importantly, Yan Anmo had no status nor background. This made him angrier because it made him feel like he had been disrespected.
"You--!" Dean Zhang pointed straight at Yan Anmo's nose.
"Tell your guardian to come see me!"
"Right now!"
"Immediately!"
When she heard this, Yan Anmo broke out in a cold sweat.
How could she...call her guardian...?
Xi Zhiheng was the city's most mysterious influential figure. In Yan Anmo's mind, she knew this man would never make an appearance because of her. Otherwise...
With this thought, Yan Anmo's gaze softened. She lowered her head as her nose tingled and she held back her tears.
"I've been teaching for over twenty years, but this is the first time I've encountered a student that's used that kind of gaze on me!" Seeing that Yan Anmo weakened at the mention of her guardian, the dean immediately lit up. A student's weakness was always their guardian.
"If your guardian doesn't come today, you will continue to stand here. If they don't come before school ends, then be prepared to stand here overnight!" Dean Zhang said as he pushed his landline phone towards Yan Anmo.
Yan Anmo's clothes were wet and she was standing against the icy cold wall, so she couldn't help but tremble. But, she remained stubborn and refused to make a phone call.
Time ticked by. Yan Anmo's body was soaked in coldness and she was struggling to endure it. Her head was dizzy and her body was weak.
She bit her lip. No matter what, she had to endure!
Inside Xi Villa.
Xi Zhiheng sat on the sofa, flipping through a magazine. Auntie Liu's food was already on the table, but Yan Anmo wasn't home yet.
"Call and see where she is," without lifting his head nor mentioning a name, he spoke calmly with no particular expression on his face.
Housekeeper Liu understood and called the driver in charge of picking up Yan Anmo. But, the answer he got was, the driver had no idea why he still hadn't seen the Young Miss either.
Xi Zhiheng frowned and put down the magazine in his hands.
"Prepare the car."
He was personally going to the school to pick up Yan Anmo.
However, as he approached the school, he noticed the school gates closing. This meant the teachers and students had all left.
But, Yan Anmo was nowhere to be seen.
A look of displeasure flashed across Xi Zhiheng's eyes, hiding his concern. Just as he was about to step out of the car, Housekeeper Liu stopped him.
"Young Master, I'm afraid this isn't a good idea. Let me go in and have a look."
Xi Zhiheng's expression turned cold. Raising his eyebrows, he said coldly, "Housekeeper Liu, you're becoming too controlling."
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Due to the word limit, it can only be updated here
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Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 162 | 162 | 162 |
| Popularity | 977 | 977 | 976 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand,United Kingdom,Australia,Canada,United States | United Kingdom,United States,Australia,Canada,New Zealand | United Kingdom,United States,Australia,Canada,New Zealand |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Flipread in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Flipread's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Flipread, you can click the app name below to view related reports, or you can find more info in ASOTools.