FTH Daily Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FTH Daily's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FTH Daily.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FTH Daily
App Name : FTH Daily
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : freshtohome.com
Publisher : Instagram,Facebook,Avira Antivirus 2020 - Virus Cleaner & VPN
Total creative ads during the time period : 79
Duration : 517
Popularity : 18,063
Check ASO Keywords of FTH Daily
2. FTH Daily’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FTH Daily in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FTH Daily in the recent period. As of 2021-03-15, among the FTH Daily‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, FTH Daily's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.84%,
Audience Network's proportion is 22.72%,
Instagram's proportion is 22.72%,
Messenger's proportion is 22.72%,
's proportion is .
In the date of 2021-03-15, FTH Daily‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of FTH Daily
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FTH Daily. We can see some advertising trends.
Top 1 Ad Creative of FTH Daily
Ad Details ：
Headline ：FREE HOME DELIVERY, BIG OR SMALL ORDERS
Text ：Buy what you need, fresh everyday. Order milk, fresh fruits & vegetables, groceries and more! Download the FTH Daily app.
Top 2 Ad Creative of FTH Daily
Ad Details ：
Headline ：FREE HOME DELIVERY, BIG OR SMALL ORDERS
Text ：Now you can order milk, fresh fruits & vegetables, groceries and more! Download the FTH Daily app. Get Rs.200 Cashback for a 1st Recharge of Rs.750.
Top 3 Ad Creative of FTH Daily
Ad Details ：
Headline ：FREE HOME DELIVERY, BIG OR SMALL ORDERS
Text ：Now you can order milk, fresh fruits & vegetables, groceries and more! Download the FTH Daily app. Get Rs.200 Cashback for a 1st Recharge of Rs.750.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 89 | 89 | 89 |
| Popularity | 694 | 691 | 689 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 2048 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for FTH Daily in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free FTH Daily's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FTH Daily, you can click the app name below to view related reports, or you can find more info in ASOTools.