Gaia GPS: Hiking, Offroad Maps Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Gaia GPS: Hiking, Offroad Maps's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Gaia GPS: Hiking, Offroad Maps.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Gaia GPS: Hiking, Offroad Maps
App Name : Gaia GPS: Hiking, Offroad Maps
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : TrailBehind Inc.
Publisher : Instagram,Facebook,GABORONE BOTSWANA MAP,Compass Offline | GPS Offline,Taif City Guide,IZMIR TURKEY MAP,Alerta Radar Brasil - Evite Multas - CNH Livre
Total creative ads during the time period : 131
Duration : 1,879
Popularity : 8,042
Check ASO Keywords of Gaia GPS: Hiking, Offroad Maps
2. Gaia GPS: Hiking, Offroad Maps’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Gaia GPS: Hiking, Offroad Maps in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Gaia GPS: Hiking, Offroad Maps in the recent period. As of 2021-05-28, among the Gaia GPS: Hiking, Offroad Maps‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Gaia GPS: Hiking, Offroad Maps's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.46%,
Messenger's proportion is 25.46%,
Audience Network's proportion is 24.64%,
Facebook's proportion is 24.43%,
's proportion is .
In the date of 2021-05-28, Gaia GPS: Hiking, Offroad Maps‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Gaia GPS: Hiking, Offroad Maps
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Gaia GPS: Hiking, Offroad Maps. We can see some advertising trends.
Top 1 Ad Creative of Gaia GPS: Hiking, Offroad Maps
Ad Details ：
Headline ：Hunting maps nationwide.
Text ：Navigate, track, explore.
Top 2 Ad Creative of Gaia GPS: Hiking, Offroad Maps
Ad Details ：
Headline ：Give the Gift of Gaia GPS.
Text ：This holiday season, help keep your friends and family safer in the woods.
Top 3 Ad Creative of Gaia GPS: Hiking, Offroad Maps
Ad Details ：
Headline ：Give the Gift of Gaia GPS.
Text ：This holiday season, help keep your friends and family safer in the woods.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 172 | 20 | 19 |
| Popularity | 359 | 77 | 75 |
| Dimensions | 512 x 250 | 1080 x 1080 | 1020 x 822 |
| Creative Type | Image | Image | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 5 | 3 | 3 |
| Countries | Australia,United Kingdom,Canada,United States | United States,United Kingdom,Australia,Canada,Germany | United States,United Kingdom,Australia,Canada,Germany |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Gaia GPS: Hiking, Offroad Maps in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Gaia GPS: Hiking, Offroad Maps's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Gaia GPS: Hiking, Offroad Maps, you can click the app name below to view related reports, or you can find more info in ASOTools.