Glovo - livraison à domicile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Glovo - livraison à domicile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Glovo - livraison à domicile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Glovo - livraison à domicile
App Name : Glovo - livraison à domicile
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Glovoapp 23 SL
Publisher : Instagram,Facebook,GulogGratis,Fotor - Photo Editor&Collage,开箱模拟器 for 皇室战争,appsGratis
Total creative ads during the time period : 6,931
Duration : 2,075
Popularity : 901,774
Check ASO Keywords of Glovo - livraison à domicile
2. Glovo - livraison à domicile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Glovo - livraison à domicile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Glovo - livraison à domicile in the recent period. As of 2021-03-15, among the Glovo - livraison à domicile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 47.63%, Playable Ads category's proportion is 0.0%, Image category's proportion is 41.37%, Carousel category's proportion is 11.01%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Glovo - livraison à domicile's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.4%,
Instagram's proportion is 26.22%,
Audience Network's proportion is 23.8%,
Messenger's proportion is 23.58%,
's proportion is .
In the date of 2021-03-15, Glovo - livraison à domicile‘s network with the most ads is Facebook and its proportion is 27.7%.
3. Top 3 Ad Creative Analysis of Glovo - livraison à domicile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Glovo - livraison à domicile. We can see some advertising trends.
Top 1 Ad Creative of Glovo - livraison à domicile
Ad Details ：
Headline ：Pide un Glovo
Text ：¿Te apetece? Tú pide, nosotros te lo llevamos 🍔🍕🌮
Top 2 Ad Creative of Glovo - livraison à domicile
Ad Details ：
Headline ：Glovo, votre supermarché en ligne 🥦🍇👏🏽
Text ：Faites vos courses en ligne. Des produits frais aux produits surgelés. Glovo vous livre avec rapidité et en toute sécurité.
Top 3 Ad Creative of Glovo - livraison à domicile
Ad Details ：
Headline ：Glovo, votre supermarché en ligne 🥦🍇👏🏽
Text ：One of the most downloaded delivery apps with over 16 million installs. Apple chose Glovo for its "Best of 2016" award. “Glovo offers a ‘shop on your behalf’ app that promises to let you order anything locally on-demand and have it delivered “within minutes”. (TechCrunch) “Residents o...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 606 | 240 | 293 |
| Popularity | 999 | 999 | 985 |
| Dimensions | 1280 x 1280 | 1200 x 628 | 400 x 400 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Paraguay,Peru,Colombia,Chile,Cuba,Panama,Mexico,Argentina,Venezuela,Spain | Cote d'lvoire | Cote d'lvoire |
| Language | Spanish | French | English |
Through the above analysis, we can see that the most effective channel for Glovo - livraison à domicile in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Glovo - livraison à domicile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Glovo - livraison à domicile, you can click the app name below to view related reports, or you can find more info in ASOTools.