Google Fi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Google Fi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Google Fi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Google Fi
App Name : Google Fi
Logo：
OS : iOS
Network : Google Ads(Admob),YouTube,Facebook
Developer : Google LLC
Publisher : Focus - Be Productive!,Shark ID - Smart Calling app, Phonebook, Caller ID,All tools,Smart TV Remote,Fire TV Universal Remote Android TV KODI CetusPlay,Notepad Cloud: Notes With Password Lock & Backup,Text Font Generator, Encode Messages,Auto Chess Synergy,2nd Line: Second Phone Number for Texts & Calls
Total creative ads during the time period : 1,802
Duration : 451
Popularity : 542,522
Check ASO Keywords of Google Fi
2. Google Fi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Google Fi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Google Fi in the recent period. As of 2021-03-16, among the Google Fi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 2.13%, Playable Ads category's proportion is 0.0%, Image category's proportion is 97.87%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Google Fi's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Google Fi‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Google Fi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Google Fi. We can see some advertising trends.
Top 1 Ad Creative of Google Fi
Ad Details ：
Headline ：Try Google Fi
Text ：fi.google.com
Top 2 Ad Creative of Google Fi
Ad Details ：
Headline ：Try Google Fi
Text ：fi.google.com
Top 3 Ad Creative of Google Fi
Ad Details ：
Headline ：Google
Text ：Get full-speed hotspot tethering at no extra cost, with the Google Fi Unlimited plan.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 67 | 66 | 105 |
| Popularity | 462 | 421 | 300 |
| Dimensions | 300 x 60 | 300 x 60 | 640 x 640 |
| Creative Type | Image | Image | Image |
| Network | YouTube | YouTube | |
| Related Ads | 1 | 1 | 8 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,United States,United Kingdom,Canada | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Google Fi in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free Google Fi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Google Fi, you can click the app name below to view related reports, or you can find more info in ASOTools.