Grand Central Park Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Grand Central Park's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Grand Central Park.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Grand Central Park
App Name : Grand Central Park
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Alosant
Publisher : Instagram,Facebook
Total creative ads during the time period : 16
Duration : 139
Popularity : 6,469
Check ASO Keywords of Grand Central Park
2. Grand Central Park’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Grand Central Park in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Grand Central Park in the recent period. As of 2021-03-08, among the Grand Central Park‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 66.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, Grand Central Park's the proportion of networks impressions are placed like this:
Instagram's proportion is 35.6%,
Facebook's proportion is 35.31%,
Audience Network's proportion is 14.54%,
Messenger's proportion is 14.54%,
's proportion is .
In the date of 2021-03-08, Grand Central Park‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Grand Central Park
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Grand Central Park. We can see some advertising trends.
Top 1 Ad Creative of Grand Central Park
Ad Details ：
Headline ：New Homes from the $240s - $600s
Text ：Explore everything this incredible North Houston community has to offer. New builders, new models, new homesites, move-in ready homes.
Top 2 Ad Creative of Grand Central Park
Ad Details ：
Headline ：New Homes from the $240s - $600s
Text ：Explore everything this incredible North Houston community has to offer. New builders, new models, new homesites, move-in ready homes.
Top 3 Ad Creative of Grand Central Park
Ad Details ：
Headline ：Let Us Cover Your Adoption Fee!
Text ：🐾 Give a pet their "furever" home for the holidays! Find out how you can help make a dog's day with Grand Central Park & Operation Pets Alive.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 130 | 130 | 3 |
| Popularity | 588 | 578 | 55 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 3 | 3 | 1 |
| Countries | Australia,United States,United Kingdom,Canada | United States,Australia,Canada,United Kingdom | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Grand Central Park in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Grand Central Park's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Grand Central Park, you can click the app name below to view related reports, or you can find more info in ASOTools.