HappyFresh - Grocery & Food Delivery Online Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HappyFresh - Grocery & Food Delivery Online's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HappyFresh - Grocery & Food Delivery Online.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HappyFresh - Grocery & Food Delivery Online
App Name : HappyFresh - Grocery & Food Delivery Online
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : HappyFresh
Publisher : True Mobile Caller ID Locator & Call Blocker,USA Weather forecast,Photo Editor & Pic Collage - Sweet Selfie Camera,Universal Email App,TalkU Free Calls +Free Texting +International Call,SHAREit - Transfer & Share,Treehouse Table,Instagram,Talkray - Free Calls Texts
Total creative ads during the time period : 10,000
Duration : 2,045
Popularity : 703,823
Check ASO Keywords of HappyFresh - Grocery & Food Delivery Online
2. HappyFresh - Grocery & Food Delivery Online’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HappyFresh - Grocery & Food Delivery Online in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HappyFresh - Grocery & Food Delivery Online in the recent period. As of 2021-03-15, among the HappyFresh - Grocery & Food Delivery Online‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, HappyFresh - Grocery & Food Delivery Online's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.28%,
Audience Network's proportion is 22.91%,
Instagram's proportion is 22.91%,
Messenger's proportion is 22.91%,
's proportion is .
In the date of 2021-03-15, HappyFresh - Grocery & Food Delivery Online‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of HappyFresh - Grocery & Food Delivery Online
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HappyFresh - Grocery & Food Delivery Online. We can see some advertising trends.
Top 1 Ad Creative of HappyFresh - Grocery & Food Delivery Online
Ad Details ：
Headline ：จากนิ้วก้อยเป็นกล้วยหอม
Text ：
Top 2 Ad Creative of HappyFresh - Grocery & Food Delivery Online
Ad Details ：
Headline ：Smart shopping with HappyFresh
Text ：Stay safe and save more! With HappyFresh, you can control your spending and safeguard your health through shopping from the comfort of your home. Shop from one of our many stores today!
Top 3 Ad Creative of HappyFresh - Grocery & Food Delivery Online
Ad Details ：
Headline ：Smart shopping with HappyFresh
Text ：Stay safe and save more! With HappyFresh, you can control your spending and safeguard your health through shopping from the comfort of your home. Shop from one of our many stores today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 365 | 143 | 143 |
| Popularity | 999 | 949 | 949 |
| Dimensions | 400 x 224 | 1080 x 1080 | 720 x 1280 |
| Creative Type | Video | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Thailand | Malaysia | Malaysia |
| Language | Thai | English | English |
Through the above analysis, we can see that the most effective channel for HappyFresh - Grocery & Food Delivery Online in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free HappyFresh - Grocery & Food Delivery Online's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HappyFresh - Grocery & Food Delivery Online, you can click the app name below to view related reports, or you can find more info in ASOTools.