Harvest Land: Farm & City Building Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Harvest Land: Farm & City Building's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Harvest Land: Farm & City Building.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Harvest Land: Farm & City Building
App Name : Harvest Land: Farm & City Building
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Audience Network
Developer : MysteryTag
Publisher : Instagram,Facebook,Photo Editor & Pic Collage - Sweet Selfie Camera,AirBrush: Easy Photo Editor,Light Bible: Daily Verses, Prayer, Audio Bible,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 1,619
Duration : 1,574
Popularity : 173,123
Check ASO Keywords of Harvest Land: Farm & City Building
2. Harvest Land: Farm & City Building’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Harvest Land: Farm & City Building in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Harvest Land: Farm & City Building in the recent period. As of 2021-03-14, among the Harvest Land: Farm & City Building‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Harvest Land: Farm & City Building's the proportion of networks impressions are placed like this:
Audience Network's proportion is 30.03%,
Facebook's proportion is 23.32%,
Instagram's proportion is 23.32%,
Messenger's proportion is 23.32%,
's proportion is .
In the date of 2021-03-14, Harvest Land: Farm & City Building‘s network with the most ads is Audience Network and its proportion is 26.03%.
3. Top 3 Ad Creative Analysis of Harvest Land: Farm & City Building
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Harvest Land: Farm & City Building. We can see some advertising trends.
Top 1 Ad Creative of Harvest Land: Farm & City Building
Ad Details ：
Headline ：Siedlungsglück
Text ：Ein*e Gutmenschprinz*essin. Nicht binär. Nur beim Quidditch Jägerin. Hamburg Werewolves! Vegan.
Top 2 Ad Creative of Harvest Land: Farm & City Building
Ad Details ：
Headline ：Cool farm game.
Text ：Amazing gameplay.
Top 3 Ad Creative of Harvest Land: Farm & City Building
Ad Details ：
Headline ：Try yourself now! 💁♀
Text ：Welcome to HarvestLand, the charming farm! Set up a new village, build numerous awesome houses, discover the hidden mysteries and beautiful islands, tame cute animals and fight with monsters, trade with your friends and lead your crew to prosperity. Grow the best farm ever and challenge your friends...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 333 | 307 | 313 |
| Popularity | 989 | 986 | 984 |
| Dimensions | 800 x 320 | 960 x 720 | 400 x 400 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Austria,Germany,Liechtenstein | Australia,Canada,United Kingdom,United States | Malta,Maldives,Kosovo,Curaçao,Iceland,Brunei,Togo,Guam,Burkina Faso,Belize,South Africa,Greenland,Palestine,Liberia,Zimbabwe,Afghanistan,Costa Rica,Bolivia,Bosnia Hercegovina |
| Language | German | English | English |
Through the above analysis, we can see that the most effective channel for Harvest Land: Farm & City Building in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free Harvest Land: Farm & City Building's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Harvest Land: Farm & City Building, you can click the app name below to view related reports, or you can find more info in ASOTools.