Healthily: The Self-Care App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Healthily: The Self-Care App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Healthily: The Self-Care App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Healthily: The Self-Care App
App Name : Healthily: The Self-Care App
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Your.MD AS
Publisher : Instagram,Facebook
Total creative ads during the time period : 203
Duration : 399
Popularity : 32,150
Check ASO Keywords of Healthily: The Self-Care App
2. Healthily: The Self-Care App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Healthily: The Self-Care App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Healthily: The Self-Care App in the recent period. As of 2021-03-14, among the Healthily: The Self-Care App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 70.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 10.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Healthily: The Self-Care App's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.41%,
Instagram's proportion is 26.13%,
Messenger's proportion is 21.27%,
Audience Network's proportion is 21.19%,
's proportion is .
In the date of 2021-03-14, Healthily: The Self-Care App‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Healthily: The Self-Care App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Healthily: The Self-Care App. We can see some advertising trends.
Top 1 Ad Creative of Healthily: The Self-Care App
Ad Details ：
Headline ：Your.MD
Text ：Test your sex knowledge with our sex test!
Top 2 Ad Creative of Healthily: The Self-Care App
Ad Details ：
Headline ：Self-care anywhere
Text ：Designed by doctors. Trusted by millions.
The only self-care app that's a Class 1 medical device.
Top 3 Ad Creative of Healthily: The Self-Care App
Ad Details ：
Headline ：आप वास्तव में सेक्स के बारे में कितना जानते हैं?
Text ：आप अपने दोस्तों के मुक़ाबले कैसे स्कोर करते हैं, यह देखने के लिए यह संक्षिप्त प्रश्नोत्तरी लें।
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 89 | 80 |
| Popularity | 999 | 724 | 608 |
| Dimensions | 640 x 640 | 400 x 400 | 2048 x 1365 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | India | United States,United Kingdom | United Kingdom,India,Nigeria |
| Language | English | English | Hindi |
Through the above analysis, we can see that the most effective channel for Healthily: The Self-Care App in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Healthily: The Self-Care App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Healthily: The Self-Care App, you can click the app name below to view related reports, or you can find more info in ASOTools.