hearScope Desktop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the hearScope Desktop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps hearScope Desktop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of hearScope Desktop
App Name : hearScope Desktop
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : hearX Group
Publisher : Night Vision Camera Prank,Speed Booster,Pic Quiz,4Weight - weight tracker,Tips Saludables,Rainbow Cube,虚拟现实 - 热相机。 恶作剧,Princess Surgery
Total creative ads during the time period : 22
Duration : 257
Popularity : 1,729
Check ASO Keywords of hearScope Desktop
2. hearScope Desktop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser hearScope Desktop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of hearScope Desktop in the recent period. As of 2021-04-02, among the hearScope Desktop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-02, hearScope Desktop's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-04-02, hearScope Desktop‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of hearScope Desktop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of hearScope Desktop. We can see some advertising trends.
Top 1 Ad Creative of hearScope Desktop
Ad Details ：
Headline ：Everything you need to conduct an ear examination, in one case 👂
Text ：hearScope is a digital otoscope that captures high quality images and videos from a smartphone or desktop. It includes the world’s first AI image classification feature that categorises eardrum images and supports healthcare providers when formulating a diagnosis.
Included in each purchase is:
✔️ hearScope otoscope
✔️ Selection of specula to fit all ears
✔️ A connector to make sure you can fit your otoscope to various devices
✔️ A stand to rest your device while conducting an examination, and
✔️ A carry case to keep everything safe
Optional add on: Dermal and throat adapter to enable throat and skin inspections.
#hearXGroup #HealthyHearing #EveryoneEverywhere #Audiology #AuDpeeps #auD #hearScope #WhatsInTheBox #BetterHearing #EarExams
Top 2 Ad Creative of hearScope Desktop
Ad Details ：
Headline ：Everything you need to conduct an ear examination, in one case 👂
Text ：hearScope is a digital otoscope that captures high quality images and videos from a smartphone or desktop. It includes the world’s first AI image classification feature that categorises eardrum images and supports healthcare providers when formulating a diagnosis.
Included in each purchase is:
✔️ hearScope otoscope
✔️ Selection of specula to fit all ears
✔️ A connector to make sure you can fit your otoscope to various devices
✔️ A stand to rest your device while conducting an examination, and
✔️ A carry case to keep everything safe
Optional add on: Dermal and throat adapter to enable throat and skin inspections.
#hearXGroup #HealthyHearing #EveryoneEverywhere #Audiology #AuDpeeps #auD #hearScope #WhatsInTheBox #BetterHearing #EarExams
Top 3 Ad Creative of hearScope Desktop
Ad Details ：
Headline ：Everything you need to conduct an ear examination, in one case 👂
Text ：hearScope is a digital otoscope that captures high quality images and videos from a smartphone or desktop. It includes the world’s first AI image classification feature that categorises eardrum images and supports healthcare providers when formulating a diagnosis.
Included in each purchase is:
✔️ hearScope otoscope
✔️ Selection of specula to fit all ears
✔️ A connector to make sure you can fit your otoscope to various devices
✔️ A stand to rest your device while conducting an examination, and
✔️ A carry case to keep everything safe
Optional add on: Dermal and throat adapter to enable throat and skin inspections.
#hearXGroup #HealthyHearing #EveryoneEverywhere #Audiology #AuDpeeps #auD #hearScope #WhatsInTheBox #BetterHearing #EarExams
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 3 | 3 | 3 |
| Popularity | 55 | 55 | 55 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom,Australia,Canada | United States,United Kingdom,Australia,Canada | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for hearScope Desktop in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free hearScope Desktop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to hearScope Desktop, you can click the app name below to view related reports, or you can find more info in ASOTools.