Home Design Makeover Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Home Design Makeover's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Home Design Makeover.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Home Design Makeover
App Name : Home Design Makeover
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : Storm8 Studios
Publisher : Is It Love? Gabriel - Journeys,Instagram,Is-it Love? Matt - Interactive,PhotoGrid Video Collage maker,Cat Room - Cute Cat Games,Glamour Me Girl,Facebook
Total creative ads during the time period : 973
Duration : 1,107
Popularity : 159,781
Check ASO Keywords of Home Design Makeover
2. Home Design Makeover’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Home Design Makeover in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Home Design Makeover in the recent period. As of 2021-03-15, among the Home Design Makeover‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Home Design Makeover's the proportion of networks impressions are placed like this:
Facebook's proportion is 44.17%,
Instagram's proportion is 19.36%,
Messenger's proportion is 18.34%,
Audience Network's proportion is 18.12%,
's proportion is .
In the date of 2021-03-15, Home Design Makeover‘s network with the most ads is Facebook and its proportion is 28.17%.
3. Top 3 Ad Creative Analysis of Home Design Makeover
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Home Design Makeover. We can see some advertising trends.
Top 1 Ad Creative of Home Design Makeover
Ad Details ：
Headline ：What are you waiting for? ⭐️⭐️⭐️⭐️⭐️
Text ：💖 You need a break, girl! 💆🏼♀️
Play the best free home design game!
Top 2 Ad Creative of Home Design Makeover
Ad Details ：
Headline ：Home Design Makeover! ⭐️⭐️⭐️⭐️⭐️
Text ：Are you ready for the BEST design game? ♀️
Top 3 Ad Creative of Home Design Makeover
Ad Details ：
Headline ：Play Home Design Makeover today!
Text ：Turn your home design dreams into reality.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 159 | 169 | 535 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 640 x 800 | 640 x 640 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 5 | 2 | 3 |
| Countries | Niger,Tajikistan,Burkina Faso,Canada,Liechtenstein,Iraq,Djibouti,Australia,New Zealand,Vietnam,Cocos (Keeling) Islands,Suriname,United Kingdom,Belize,Guernsey,Macedonia,Saint Lucia,Tokelau,Sierra Leone | Estonia,Nicaragua,United States | Canada,United Kingdom,Tokelau,Mozambique,Suriname,United States,Malaysia,Georgia,Australia,Faroe Islands,New Zealand,Vatican City State,Cocos (Keeling) Islands,Barbados,Comoros,France,Kuwait,Eritrea,Nicaragua |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Home Design Makeover in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Home Design Makeover's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Home Design Makeover, you can click the app name below to view related reports, or you can find more info in ASOTools.