OKAY SK Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OKAY SK's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OKAY SK.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OKAY SK
App Name : OKAY SK
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : OKAY s.r.o.
Publisher : Instagram,Facebook,台灣民宿特搜 Free - Taiwan B&B Guide Free,FahFahs Stamp by PhotoUp,Noticias, el tiempo y más (Mi Kiosko),Teddy Bear Diary
Total creative ads during the time period : 939
Duration : 683
Popularity : 207,405
Check ASO Keywords of OKAY SK
2. OKAY SK’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OKAY SK in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OKAY SK in the recent period. As of 2021-03-12, among the OKAY SK‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 95.38%, Carousel category's proportion is 4.62%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, OKAY SK's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.38%,
Instagram's proportion is 26.17%,
Messenger's proportion is 26.0%,
Audience Network's proportion is 21.44%,
's proportion is .
In the date of 2021-03-12, OKAY SK‘s network with the most ads is Audience Network and its proportion is 26.15%.
3. Top 3 Ad Creative Analysis of OKAY SK
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OKAY SK. We can see some advertising trends.
Top 1 Ad Creative of OKAY SK
Ad Details ：
Headline ：Stolička one
Text ：Tisíce prianí, jeden e-shop. 😉 Nakupujte elektro i nábytok z pohodlia vášho domova alebo si príďte vybrať do jednej zo 37 predajní. Nové vybavenie môžete mať už za pár minút.
Top 2 Ad Creative of OKAY SK
Ad Details ：
Headline ：Rohová sedačka rozkladacia avesta ľavý roh úp sivá - HENRY STYLE
Text ：👑HENRY STYLE👑
Prémiový rad kuchýň, sedačiek a postelí.
Vybav si svoj domov 🏠 štýlovým nábytkom za skvelé ceny. 👍
Nábytok, ktorý si zamilujete. 😍
OKAY.sk Najväčší výber sedačiek, postelí a kuchýň.
Top 3 Ad Creative of OKAY SK
Ad Details ：
Headline ：Rovná kuchynská linka amelia 260 cm (biela matná) - HENRY STYLE
Text ：👑HENRY STYLE👑
Prémiový rad kuchýň, sedačiek a postelí.
Vybav si svoj domov 🏠 štýlovým nábytkom za skvelé ceny. 👍
Nábytok, ktorý si zamilujete. 😍
OKAY.sk Najväčší výber sedačiek, postelí a kuchýň.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 303 | 188 | 188 |
| Popularity | 999 | 988 | 988 |
| Dimensions | 600 x 345 | 600 x 391 | 600 x 420 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Hungary,Austria,Slovak | Slovak | Slovak |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for OKAY SK in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free OKAY SK's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OKAY SK, you can click the app name below to view related reports, or you can find more info in ASOTools.