Hometown Bank Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Hometown Bank’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hometown Bank.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Hometown Bank

App Name : Hometown Bank

Logo

Hometown Bank-SocialPeta

OS : Android

Network : Facebook,Instagram

Developer : Computer Services Inc.

Publisher :

Total creative ads during the time period : 23

Duration : 173

Popularity : 9,023

2. Hometown Bank’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Hometown Bank in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Hometown Bank in the recent period. As of 2020-09-05, among the Hometown Bank‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Hometown Bank’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 79.46%,

Facebook’s proportion is 20.54%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Hometown Bank‘s network with the most ads is Instagram and its proportion is 87.5%.

3. Top 3 Ad Creative Analysis of Hometown Bank

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hometown Bank. We can see some advertising trends.

Top 1 Ad Creative of Hometown Bank

Ad Details :

Headline :Get Our Mobile App Today!

Text :Comfortable and inviting. Just like home, the same can be said for Hometown Bank. Here, it’s always been about making you happy. We figure if everyone who walks through our door is greeted with a warm welcome and receives really helpful service, they’ll be back for more. With so many banks these...

Top 2 Ad Creative of Hometown Bank

Ad Details :

Headline :Get Our Mobile App Today!

Text :Comfortable and inviting. Just like home, the same can be said for Hometown Bank. Here, it’s always been about making you happy. We figure if everyone who walks through our door is greeted with a warm welcome and receives really helpful service, they’ll be back for more. With so many banks these...

Top 3 Ad Creative of Hometown Bank

Ad Details :

Headline :Open Your Student Checking Account Today!

Text :Comfortable and inviting. Just like home, the same can be said for Hometown Bank. Here, it’s always been about making you happy. We figure if everyone who walks through our door is greeted with a warm welcome and receives really helpful service, they’ll be back for more. With so many banks these...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 143 143 79
Popularity 951 945 558
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Instagram Instagram
Related Ads 1 1 1
Countries Canada,Australia,United States,United Kingdom United Kingdom,United States,Australia,Canada Canada,Australia,United States,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Hometown Bank in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Hometown Bank’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Hometown Bank, you can click the app name below to view related reports.