HomeWagon Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HomeWagon's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HomeWagon.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HomeWagon
App Name : HomeWagon
Logo：
OS : Android
Network : Instagram,Facebook,Messenger
Developer : HomeWagon
Publisher : Instagram,Facebook,Assistant for Android,Water Drink Reminder,Light Bible: Daily Verses, Prayer, Audio Bible,Treehouse Table,Video Collage: Mix VideoPhoto
Total creative ads during the time period : 189
Duration : 401
Popularity : 27,456
Check ASO Keywords of HomeWagon
2. HomeWagon’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HomeWagon in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HomeWagon in the recent period. As of 2021-02-25, among the HomeWagon‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 8.7%, Playable Ads category's proportion is 0.0%, Image category's proportion is 82.61%, Carousel category's proportion is 8.7%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-25, HomeWagon's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.05%,
Messenger's proportion is 25.08%,
Instagram's proportion is 24.78%,
Audience Network's proportion is 24.1%,
's proportion is .
In the date of 2021-02-25, HomeWagon‘s network with the most ads is Facebook and its proportion is 26.81%.
3. Top 3 Ad Creative Analysis of HomeWagon
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HomeWagon. We can see some advertising trends.
Top 1 Ad Creative of HomeWagon
Ad Details ：
Headline ：امتلك أفضل منتجات تحسين المنزل أونلاين
Text ：د تبدو أواسي شطاف ملحقًا إضافيًا او كماليات ولكنها تضيف إلى حمامك مظهرًا أنيقًا بشكل خاص لأنها مصممة لتناسب طراز ديكور الحمام الخاص بك مهما كان، كما انها متينة وأنيقة.
Top 2 Ad Creative of HomeWagon
Ad Details ：
Headline ：امتلك أفضل منتجات تحسين المنزل أونلاين
Text ："كي نقدم لك أفضل جودة تم اختبار ييل قفل باب بزر يعمل بالضغط هذه مئات المرات، كما اهتمينا ايضا ان يكون وزنًها خفيفًا وخامتها متينًة، كما انها تتميز بشكل جميل يلائم الأبواب الداخلية والخارجية، اجمع واطلب مجموعتك الكاملة من مقابض الأبواب، المفصلات والأقفال. 1 سنة كفالة مصنع"
Top 3 Ad Creative of HomeWagon
Ad Details ：
Headline ：امتلك أفضل منتجات تحسين المنزل أونلاين
Text ："كي نقدم لك أفضل جودة تم اختبار ييل قفل باب بزر يعمل بالضغط هذه مئات المرات، كما اهتمينا ايضا ان يكون وزنًها خفيفًا وخامتها متينًة، كما انها تتميز بشكل جميل يلائم الأبواب الداخلية والخارجية، اجمع واطلب مجموعتك الكاملة من مقابض الأبواب، المفصلات والأقفال. 1 سنة كفالة مصنع"
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 42 | 42 |
| Popularity | 215 | 215 | 215 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Kuwait,Bahrian,Qatar,Saudi Arabia,Azerbaijan,Egypt,United Arab Emirates,Lebanon,Israel | Israel,Egypt,Azerbaijan,Qatar,Kuwait,Saudi Arabia,Bahrian,United Arab Emirates,Lebanon | Bahrian,Israel,Azerbaijan,Qatar,Egypt,Kuwait,Lebanon,United Arab Emirates,Saudi Arabia |
| Language | Arabic | Arabic | Arabic |
Through the above analysis, we can see that the most effective channel for HomeWagon in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free HomeWagon's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HomeWagon, you can click the app name below to view related reports, or you can find more info in ASOTools.