Honkai Impact 3 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Honkai Impact 3's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Honkai Impact 3.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Honkai Impact 3
App Name : Honkai Impact 3
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : miHoYo Limited
Publisher : SHAREit - Transfer & Share,Treehouse Table,USA Weather forecast,Instagram,Vegan Recipes - Free Vegan Food Cookbook,Tandem Language Exchange: Speak & learn languages,TalkU Free Calls +Free Texting +International Call,Universal Email App,Talkray - Free Calls Texts
Total creative ads during the time period : 2,299
Duration : 1,230
Popularity : 294,626
Check ASO Keywords of Honkai Impact 3
2. Honkai Impact 3’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Honkai Impact 3 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Honkai Impact 3 in the recent period. As of 2021-03-15, among the Honkai Impact 3‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Honkai Impact 3's the proportion of networks impressions are placed like this:
Facebook's proportion is 75.1%,
Instagram's proportion is 14.39%,
Messenger's proportion is 10.51%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Honkai Impact 3‘s network with the most ads is Facebook and its proportion is 41.67%.
3. Top 3 Ad Creative Analysis of Honkai Impact 3
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Honkai Impact 3. We can see some advertising trends.
Top 1 Ad Creative of Honkai Impact 3
Ad Details ：
Headline ：3D มุมกล้องอิสระ⭐⭐⭐⭐⭐
Text ：
Top 2 Ad Creative of Honkai Impact 3
Ad Details ：
Headline ：แอ็คชั่นเกมอะนิเมะ⭐⭐⭐⭐⭐
Text ：
Top 3 Ad Creative of Honkai Impact 3
Ad Details ：
Headline ：The Ultimate ACG Action Game!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 244 | 244 | 192 |
| Popularity | 998 | 998 | 993 |
| Dimensions | 1280 x 720 | 1280 x 720 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Korea,Philippines,Thailand,Saudi Arabia | Philippines,Saudi Arabia,Thailand,Korea | United States,Zambia,Bosnia Hercegovina,Suriname,Malta,Sierra Leone,Liberia,Greenland,Portugal,Thailand,Tonga,El Salvador,French Guiana,Solomon Is,Antigua and Barbuda,Paraguay,Kenya,The United States Virgin Islands,Zimbabwe,Ireland |
| Language | Thai | Thai | English |
Through the above analysis, we can see that the most effective channel for Honkai Impact 3 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Honkai Impact 3's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Honkai Impact 3, you can click the app name below to view related reports, or you can find more info in ASOTools.