Horizon TV Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Horizon TV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Horizon TV.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Horizon TV

App Name : Horizon TV

Logo

Horizon TV-SocialPeta

OS : Android

Network : Facebook,Instagram,Messenger

Developer : Liberty Global

Publisher : Instagram,Facebook

Total creative ads during the time period : 82

Duration : 335

Popularity : 6,173

Check ASO Keywords of Horizon TV

2. Horizon TV’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Horizon TV in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Horizon TV in the recent period. As of 2021-04-30, among the Horizon TV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-30, Horizon TV's the proportion of networks impressions are placed like this:

Instagram's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-04-30, Horizon TV‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Horizon TV

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Horizon TV. We can see some advertising trends.

Top 1 Ad Creative of Horizon TV

Ad Details :

Headline :TV online bez obmedzení!

Text :Sleduj TV online bez viazanosti a k tomu prvý mesiac zadarmo!

Top 2 Ad Creative of Horizon TV

Ad Details :

Headline :TV online bez obmedzení!

Text :Sleduj TV online bez viazanosti a k tomu prvý mesiac zadarmo!

Top 3 Ad Creative of Horizon TV

Ad Details :

Headline :Sledujte TV online!

Text :Sleduj TV online bez viazanosti a k tomu prvý mesiac zadarmo!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 52 24 33
Popularity 159 118 106
Dimensions 600 x 314 600 x 314 600 x 314
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 2 1 2
Countries Slovak Slovak Slovak
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Horizon TV in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Horizon TV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Horizon TV, you can click the app name below to view related reports, or you can find more info in ASOTools.