Death Come True Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Death Come True's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Death Come True.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Death Come True
App Name : Death Come True
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : IzanagiGames, Inc.
Publisher : Instagram
Total creative ads during the time period : 45
Duration : 113
Popularity : 5,910
Check ASO Keywords of Death Come True
2. Death Come True’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Death Come True in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Death Come True in the recent period. As of 2020-10-18, among the Death Come True‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 41.18%, Playable Ads category's proportion is 0.0%, Image category's proportion is 47.06%, Carousel category's proportion is 11.76%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-18, Death Come True's the proportion of networks impressions are placed like this:
Facebook's proportion is 41.35%,
Audience Network's proportion is 29.6%,
Instagram's proportion is 14.54%,
Messenger's proportion is 14.51%,
's proportion is .
In the date of 2020-10-18, Death Come True‘s network with the most ads is Facebook and its proportion is 35.29%.
3. Top 3 Ad Creative Analysis of Death Come True
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Death Come True. We can see some advertising trends.
Top 1 Ad Creative of Death Come True
Ad Details ：
Headline ：Your choices drive the story forward!
Text ：
Top 2 Ad Creative of Death Come True
Ad Details ：
Headline ：Your choices drive the story forward!
Text ：A man with no memories, accused of being a serial killer. His fate is guided by your choices. Which path will you choose?
Supported platforms – Nintendo Switch™ iOS® Android™ Steam®
Retail price – 1,960 JPY
Top 3 Ad Creative of Death Come True
Ad Details ：
Headline ：An interactive movie game with an A-list cast!
Text ："A new wave interactive movie game" where your actions, and the ending of the story, are determined by your choices. A completely new science fiction mystery, in full-length live-action movie format, from genius creator of the "Danganronpa" series, Kazutaka Kodaka. Player controls are simple and str...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 106 | 106 | 109 |
| Popularity | 850 | 841 | 413 |
| Dimensions | 426 x 240 | 426 x 240 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Canada,United States | United States,Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Death Come True in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Death Come True's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Death Come True, you can click the app name below to view related reports, or you can find more info in ASOTools.