Hype UK Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Hype UK's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hype UK.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Hype UK
App Name : Hype UK
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Hype.
Publisher : Instagram,Facebook,Colored ( yellow's puzzle ),Wood Block Puzzle
Total creative ads during the time period : 1,987
Duration : 878
Popularity : 368,989
Check ASO Keywords of Hype UK
2. Hype UK’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Hype UK in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Hype UK in the recent period. As of 2021-03-15, among the Hype UK‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Hype UK's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Hype UK‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Hype UK
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hype UK. We can see some advertising trends.
Top 1 Ad Creative of Hype UK
Ad Details ：
Headline ：HYPE.
Text ：Established in 2011, HYPE. began as a self-funded project, designing printed clothing and accessories. Within months HYPE. had started to evolve into one of the UK’s most recognisable brands.
Top 2 Ad Creative of Hype UK
Ad Details ：
Headline ：Disney Flounder Scale Lunch Bag
Text ：Which lunch box will you pick? Shop online today.
Top 3 Ad Creative of Hype UK
Ad Details ：
Headline ：Disney Pooh Hunny Lunch Bag
Text ：Which lunch box will you pick? Shop online today.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 850 | 145 | 145 |
| Popularity | 999 | 942 | 942 |
| Dimensions | 400 x 600 | 400 x 600 | 400 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Italy,Germany | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Hype UK in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Hype UK's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Hype UK, you can click the app name below to view related reports, or you can find more info in ASOTools.