Iconosquare Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Iconosquare's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Iconosquare.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Iconosquare
App Name : Iconosquare
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook
Developer : Tripnity
Publisher : 点泡泡 - Tap Tap Bubble,99Türkiye Turkish Dating,Gif Images Collection,VR Zombie Warfare,Pop The Circle!,芭比公主的晚宴装 - 公主弟弟妹妹舞会 沙龙女孩免费美容换装化妆游戏,Chinese Chess / Co Tuong,Sanctus: Bible, Liturgy, Rosary and Prayers,Soccer Players - Quiz about Soccer Stars!
Total creative ads during the time period : 49
Duration : 361
Popularity : 4,097
Check ASO Keywords of Iconosquare
2. Iconosquare’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Iconosquare in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Iconosquare in the recent period. As of 2020-09-10, among the Iconosquare‘s ad creative, the Html category's proportion is 100.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-10, Iconosquare's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-10, Iconosquare‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Iconosquare
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Iconosquare. We can see some advertising trends.
Top 1 Ad Creative of Iconosquare
Ad Details ：
Headline ：Barack and Michelle Obama Buy an $11.75 Million Home on Martha’s Vineyard
Text ：The Obamas had rented this home for the summer and loved it enough to make it permanent.
Top 2 Ad Creative of Iconosquare
Ad Details ：
Headline ：16 Secret Instagram Tips (Influencers Don't Want You To Know About)
Text ：Cool Instagram tips for Stories and for growth to make your content stand out from the crowd — and help you growth-hack your Insta real fast!
Top 3 Ad Creative of Iconosquare
Ad Details ：
Headline ：9 Reasons Why Architecture-Lovers Should Visit Gascony, France
Text ：Leave Provence for later.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 60 | 52 | 51 |
| Dimensions | 960 x 540 | 720 x 720 | 960 x 540 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Iconosquare in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Iconosquare's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Iconosquare, you can click the app name below to view related reports, or you can find more info in ASOTools.