ICQ: Messages, Group chats Video Calls Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ICQ: Messages, Group chats Video Calls’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ICQ: Messages, Group chats Video Calls.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ICQ: Messages, Group chats Video Calls

App Name : ICQ: Messages, Group chats Video Calls

Logo

ICQ: Messages, Group chats  Video Calls-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Twitter

Developer : LLC Mail.Ru

Publisher : Chess Pairing,Shayari in Hindi,Birthday Card Maker Editor,Cat Sky,Beauty Tips for Women,Genius,Hashtags in Portuguese,Dr APJ Abdul Kalam

Total creative ads during the time period : 796

Duration : 2,254

Popularity : 78,075

2. ICQ: Messages, Group chats Video Calls’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ICQ: Messages, Group chats Video Calls in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ICQ: Messages, Group chats Video Calls in the recent period. As of 2020-09-07, among the ICQ: Messages, Group chats Video Calls‘s ad creative, the Html category’s proportion is 4.76%, Video category’s proportion is 9.52%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 4.76%, Carousel category’s proportion is 80.95%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, ICQ: Messages, Group chats Video Calls’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 78.71%,

Facebook’s proportion is 21.29%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, ICQ: Messages, Group chats Video Calls‘s network with the most ads is Facebook and its proportion is 76.19%.

3. Top 3 Ad Creative Analysis of ICQ: Messages, Group chats Video Calls

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ICQ: Messages, Group chats Video Calls. We can see some advertising trends.

Top 1 Ad Creative of ICQ: Messages, Group chats Video Calls

Ad Details :

Headline :Умный мессенджер. 12+

Text :Бесплатные звонки. 12+

Top 2 Ad Creative of ICQ: Messages, Group chats Video Calls

Ad Details :

Headline :Умный мессенджер. 12+

Text :Умные стикеры. 12+

Top 3 Ad Creative of ICQ: Messages, Group chats Video Calls

Ad Details :

Headline :Умный мессенджер. 12+

Text :Бесплатные звонки. 12+

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 110 213 135
Popularity 865 865 563
Dimensions 640 x 360 640 x 360 512 x 250
Creative Type Video Video Image
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 1 2 12
Countries Russia Russia
Language NA Russian Russian

Through the above analysis, we can see that the most effective channel for ICQ: Messages, Group chats Video Calls in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free ICQ: Messages, Group chats Video Calls’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ICQ: Messages, Group chats Video Calls, you can click the app name below to view related reports.