Idol Party Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Idol Party's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Idol Party.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Idol Party
App Name : Idol Party
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : X.P. Games
Publisher : Instagram,Facebook,Nikki UP2U: A dressing story,Dubstep Pads,Filmr Video & Photo Editor: Filters and Transition,info tagihan kartu kredit
Total creative ads during the time period : 10,000
Duration : 273
Popularity : 783,943
Check ASO Keywords of Idol Party
2. Idol Party’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Idol Party in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Idol Party in the recent period. As of 2021-03-15, among the Idol Party‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Idol Party's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.46%,
Messenger's proportion is 24.62%,
Instagram's proportion is 24.49%,
Audience Network's proportion is 24.43%,
's proportion is .
In the date of 2021-03-15, Idol Party‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Idol Party
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Idol Party. We can see some advertising trends.
Top 1 Ad Creative of Idol Party
Ad Details ：
Headline ：เล่นกับเพื่อนของคุณตอนนี้👉
Text ：
Top 2 Ad Creative of Idol Party
Ad Details ：
Headline ：เกมเต้นมิวสิคโหมดเล่นสุดเก๋👉
Text ：
Top 3 Ad Creative of Idol Party
Ad Details ：
Headline ：Download this Free to play music game now.
Text ：Romantic love music, thrilling challenge, now start your idol career right now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 225 | 204 | 185 |
| Popularity | 899 | 841 | 788 |
| Dimensions | 240 x 426 | 400 x 224 | |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Thailand | Thailand | Indonesia,Malaysia,Singapore |
| Language | Thai | Thai | English |
Through the above analysis, we can see that the most effective channel for Idol Party in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Idol Party's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Idol Party, you can click the app name below to view related reports, or you can find more info in ASOTools.