IEC e-tech Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the IEC e-tech’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IEC e-tech.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of IEC e-tech
App Name : IEC e-tech
OS : Android
Network : Twitter,Facebook,Instagram
Developer : IEC (International Electrotechnical Commission)
Total creative ads during the time period : 9
Duration : 445
Popularity : 3,310
2. IEC e-tech’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser IEC e-tech in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of IEC e-tech in the recent period. As of 2020-08-31, among the IEC e-tech‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, IEC e-tech’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 86.36%,
Instagram’s proportion is 13.64%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-31, IEC e-tech‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of IEC e-tech
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IEC e-tech. We can see some advertising trends.
Top 1 Ad Creative of IEC e-tech
Ad Details ：
Headline ：The Intelligence of Things | IEC e-tech | Issue' 02/2020
Text ：For many experts, the Internet of Things (IoT) will become the Intelligence of Things during the coming decade, improving and disrupting our lives in equal measure.
Top 2 Ad Creative of IEC e-tech
Ad Details ：
Text ：Because the cost and complexity of making a device ‘smart’ has decreased significantly, manufacturers can easily offer ‘smart’ devices. But for manufacturers of low-margin appliances, they have little incentive to maintain security. https://t.co/CyXY2YZdLV #weekendread https://t.co/KppQ5MzAZL
Top 3 Ad Creative of IEC e-tech
Ad Details ：
Text ：Council, the supreme governing body of the IEC, held its meeting on 25 October 2019 during the IEC General Meeting in Shanghai. 👉 https://t.co/iYzWpcDRAa https://t.co/pZaaXYYl1p
Basic Info of Top 3 Ad Creative
|Dimensions||620 x 413||620 x 413||620 x 413|
|Countries||India,Mexico,United States,Brazil||Canada,Australia,United States,United Kingdom||United States,Canada,United Kingdom,Australia|
Through the above analysis, we can see that the most effective channel for IEC e-tech in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free IEC e-tech’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to IEC e-tech, you can click the app name below to view related reports.