IKI Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the IKI’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IKI.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of IKI

App Name : IKI

Logo

IKI-SocialPeta

OS : Android

Network : Audience Network,Facebook,Messenger

Developer : PT Dunia Bayar Indonesia

Publisher : YouCam Perfect - Best Selfie Camera Photo Editor,YouCam Nails - Manicure Salon for Custom Nail Art,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),BeautyPlus - Easy Photo Editor Selfie Camera,Snogard - Minecraft Parody,AirBrush: Easy Photo Editor,7 Minute Workout

Total creative ads during the time period : 50

Duration : 284

Popularity : 7,886

2. IKI’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser IKI in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of IKI in the recent period. As of 2020-08-13, among the IKI‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-13, IKI’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 25.0%,

Audience Network’s proportion is 25.0%,

Instagram’s proportion is 25.0%,

Messenger’s proportion is 25.0%,

’s proportion is .

In the date of 2020-08-13, IKI‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of IKI

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IKI. We can see some advertising trends.

Top 1 Ad Creative of IKI

Ad Details :

Headline :Bisa buat tambahan penghasilan Kamu

Text :IKI merupakan platform electronic payment yang menyediakan layanan dan solusi pembayaran digital dengan berbagai akses, baik melalui smartphone maupun feature phone. IKI memungkinkan pelanggannya melakukan transaksi di berbagai layanan seperti membeli pulsa, membeli token listrik, membayar berbagai....

Top 2 Ad Creative of IKI

Ad Details :

Headline :Buat nambah penghasilan juga bisa

Text :IKI merupakan platform electronic payment yang menyediakan layanan dan solusi pembayaran digital dengan berbagai akses, baik melalui smartphone maupun feature phone. IKI memungkinkan pelanggannya melakukan transaksi di berbagai layanan seperti membeli pulsa, membeli token listrik, membayar berbagai....

Top 3 Ad Creative of IKI

Ad Details :

Headline :Bisa buat tambahan penghasilan Kamu

Text :IKI merupakan platform electronic payment yang menyediakan layanan dan solusi pembayaran digital dengan berbagai akses, baik melalui smartphone maupun feature phone. IKI memungkinkan pelanggannya melakukan transaksi di berbagai layanan seperti membeli pulsa, membeli token listrik, membayar berbagai....

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 78 78 78
Popularity 594 594 594
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Instagram Audience Network Messenger
Related Ads 1 1 1
Countries Indonesia Indonesia Indonesia
Language NA NA NA

Through the above analysis, we can see that the most effective channel for IKI in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free IKI’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to IKI, you can click the app name below to view related reports.