iris - Free Dating, Connections & Relationships Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iris - Free Dating, Connections & Relationships's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iris - Free Dating, Connections & Relationships.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iris - Free Dating, Connections & Relationships
App Name : iris - Free Dating, Connections & Relationships
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : IRIS Team
Publisher : Instagram,Facebook,7 Lottery - Lotto Prediction,DCFever Trader 交易區閱讀器 (非官方)
Total creative ads during the time period : 387
Duration : 482
Popularity : 68,438
Check ASO Keywords of iris - Free Dating, Connections & Relationships
2. iris - Free Dating, Connections & Relationships’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iris - Free Dating, Connections & Relationships in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iris - Free Dating, Connections & Relationships in the recent period. As of 2021-04-13, among the iris - Free Dating, Connections & Relationships‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-13, iris - Free Dating, Connections & Relationships's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.54%,
Facebook's proportion is 33.32%,
Messenger's proportion is 33.14%,
's proportion is ,
's proportion is .
In the date of 2021-04-13, iris - Free Dating, Connections & Relationships‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of iris - Free Dating, Connections & Relationships
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iris - Free Dating, Connections & Relationships. We can see some advertising trends.
Top 1 Ad Creative of iris - Free Dating, Connections & Relationships
Ad Details ：
Headline ：New Dating App that learns “your type”
Text ：Try iris: the new dating app that learns “your type” and shows you only people you’ll like.
Top 2 Ad Creative of iris - Free Dating, Connections & Relationships
Ad Details ：
Headline ：New Dating App that learns “your type”
Text ：Try iris: the new dating app that learns “your type” and shows you only people you’ll like.
Top 3 Ad Creative of iris - Free Dating, Connections & Relationships
Ad Details ：
Headline ：New Dating App that learns “your type”
Text ：Are you tired of swiping hundreds of profiles and not finding whom you're looking for? Are you fed up with your crushes not replying to your messages? So were we. Meeting people online can be frustrating. That’s why we created Iris – a dating app with a unique feature. Iris employs machine learn...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 147 | 147 | 147 |
| Popularity | 949 | 947 | 946 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for iris - Free Dating, Connections & Relationships in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free iris - Free Dating, Connections & Relationships's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iris - Free Dating, Connections & Relationships, you can click the app name below to view related reports, or you can find more info in ASOTools.