Kangaroo: Simple Home Security Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Kangaroo: Simple Home Security’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kangaroo: Simple Home Security.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Kangaroo: Simple Home Security

App Name : Kangaroo: Simple Home Security


Kangaroo: Simple Home Security-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : ROO INC

Publisher : Drift Mania Championship Lite,Simple Ludo,Face Paint - Make Up Games for Girls,Stickman Story:Fighting Escape,Weather Radar- Live Froecast,¡The Claw!,Drift Mania Championship - 2

Total creative ads during the time period : 148

Duration : 375

Popularity : 9,348

2. Kangaroo: Simple Home Security’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Kangaroo: Simple Home Security in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Kangaroo: Simple Home Security in the recent period. As of 2020-09-02, among the Kangaroo: Simple Home Security‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-02, Kangaroo: Simple Home Security’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-02, Kangaroo: Simple Home Security‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Kangaroo: Simple Home Security

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kangaroo: Simple Home Security. We can see some advertising trends.

Top 1 Ad Creative of Kangaroo: Simple Home Security

Ad Details :

Headline :24/7 Pro Monitoring + Home Security Kit

Text :No Contracts. DIY Installation.

Top 2 Ad Creative of Kangaroo: Simple Home Security

Ad Details :

Headline :24/7 Pro Monitoring + Home Security Kit

Text :No Contracts. DIY Installation.

Top 3 Ad Creative of Kangaroo: Simple Home Security

Ad Details :

Headline :Save 20% | Use Code: APRIL20

Text :No Contracts. DIY Installation.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 106 106 49
Popularity 237 236 142
Dimensions 400 x 400 400 x 400 2048 x 2048
Creative Type Video Video Image
Network Messenger Instagram Messenger
Related Ads 4 4 2
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Kangaroo: Simple Home Security in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free Kangaroo: Simple Home Security’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Kangaroo: Simple Home Security, you can click the app name below to view related reports.