LendingTree: Savings & Finance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LendingTree: Savings & Finance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LendingTree: Savings & Finance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LendingTree: Savings & Finance
App Name : LendingTree: Savings & Finance
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Yahoo
Developer : LendingTree
Publisher : Instagram,appsGratis,Blue Light Filter - Night Mode, Night Shift,TopBuzz: Notícias,Vídeos, GIFs,开箱模拟器 for 皇室战争,Backgammon with 16 Games,Bakra Eid - Eid Ul Adha Card Maker 2020,Facebook
Total creative ads during the time period : 943
Duration : 1,028
Popularity : 87,988
Check ASO Keywords of LendingTree: Savings & Finance
2. LendingTree: Savings & Finance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LendingTree: Savings & Finance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LendingTree: Savings & Finance in the recent period. As of 2021-03-15, among the LendingTree: Savings & Finance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, LendingTree: Savings & Finance's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, LendingTree: Savings & Finance‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of LendingTree: Savings & Finance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LendingTree: Savings & Finance. We can see some advertising trends.
Top 1 Ad Creative of LendingTree: Savings & Finance
Ad Details ：
Headline ：Monitor your Credit Score
Text ：
Top 2 Ad Creative of LendingTree: Savings & Finance
Ad Details ：
Headline ：Lendingtree App
Text ：Simplify your personal finances with LendingTree’s new app which offers tools like free credit scores and proactive savings alerts so you can feel confident you’re making smart financial decisions. Download the app today!
Top 3 Ad Creative of LendingTree: Savings & Finance
Ad Details ：
Headline ：Monitor your Credit Score
Text ：LendingTree offers savings alerts and free credit scores to help you take control of your financial future.
Download the app today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 253 | 397 | 483 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1024 x 1280 | 1024 x 1280 | 1024 x 1280 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LendingTree: Savings & Finance in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LendingTree: Savings & Finance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LendingTree: Savings & Finance, you can click the app name below to view related reports, or you can find more info in ASOTools.