KidPass Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the KidPass’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KidPass.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of KidPass

App Name : KidPass



OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : KidPass, Inc

Publisher : Fotor - Photo Editor & Collage,AppMgr III (App 2 SD, Hide and Freeze apps),All Recipes Free

Total creative ads during the time period : 117

Duration : 1,010

Popularity : 14,514

2. KidPass’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser KidPass in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of KidPass in the recent period. As of 2020-09-06, among the KidPass‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, KidPass’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 25.85%,

Facebook’s proportion is 25.34%,

Instagram’s proportion is 24.43%,

Messenger’s proportion is 24.37%,

’s proportion is .

In the date of 2020-09-06, KidPass‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of KidPass

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KidPass. We can see some advertising trends.

Top 1 Ad Creative of KidPass

Ad Details :

Headline :Online Classes For Kids

Text :Art, dance, music, tutoring & more

Top 2 Ad Creative of KidPass

Ad Details :

Headline :Online Classes For Kids

Text :Art, dance, music, tutoring & more

Top 3 Ad Creative of KidPass

Ad Details :

Headline :Book a Free Class Today

Text :Art, dance, music, tutoring & more

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 108 108 69
Popularity 382 381 298
Dimensions 1200 x 1200 1200 x 1200 1200 x 1200
Creative Type Image Image Image
Network Facebook Audience Network Facebook
Related Ads 4 4 2
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for KidPass in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free KidPass’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to KidPass, you can click the app name below to view related reports.