King of Crabs Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the King of Crabs's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps King of Crabs.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of King of Crabs
App Name : King of Crabs
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : Robot Squid Ltd
Publisher : My Talking Tom,Instagram,OLX Classifieds
Total creative ads during the time period : 12
Duration : 355
Popularity : 9,604
Check ASO Keywords of King of Crabs
2. King of Crabs’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser King of Crabs in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of King of Crabs in the recent period. As of 2021-03-16, among the King of Crabs‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, King of Crabs's the proportion of networks impressions are placed like this:
Facebook's proportion is 44.06%,
Instagram's proportion is 25.94%,
Audience Network's proportion is 15.31%,
Messenger's proportion is 14.68%,
's proportion is .
In the date of 2021-03-16, King of Crabs‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of King of Crabs
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of King of Crabs. We can see some advertising trends.
Top 1 Ad Creative of King of Crabs
Ad Details ：
Headline ：
Text ：生き残るために戦います。成長するために食べます。 👑🦀
Top 2 Ad Creative of King of Crabs
Ad Details ：
Headline ：King of Crabs
Text ：Fight to become the biggest crab on the island. 🦀🦀🦀🏝
Top 3 Ad Creative of King of Crabs
Ad Details ：
Headline ：あなたはカニの次の王になることができますか？👑🦀
Text ：生き残るために戦います。成長するために食べます。 👑🦀
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 354 | 347 | 186 |
| Popularity | 999 | 997 | 992 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 2 | 1 |
| Countries | Korea,Hong Kong,United States,Japan | United Kingdom,Australia,United States,Canada,Japan | Japan |
| Language | Japanese | English | Japanese |
Through the above analysis, we can see that the most effective channel for King of Crabs in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free King of Crabs's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to King of Crabs, you can click the app name below to view related reports, or you can find more info in ASOTools.