牵手 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 牵手's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 牵手.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 牵手
App Name : 牵手
Logo：
OS : Android
Network : 头条穿山甲,今日头条,快手
Developer : 喜来乐（海南）电子竞技有限公司
Publisher :
Total creative ads during the time period : 95
Duration : 90
Popularity : 4,832
Check ASO Keywords of 牵手
2. 牵手’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 牵手 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 牵手 in the recent period. As of 2021-03-10, among the 牵手‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, 牵手's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-10, 牵手‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 牵手
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 牵手. We can see some advertising trends.
Top 1 Ad Creative of 牵手
Ad Details ：
Headline ：本区同城交友，一对一聊，喜欢就见面！
Text ：
Top 2 Ad Creative of 牵手
Ad Details ：
Headline ：本区附近，想找个男朋友，喜欢的加我聊聊
Text ：
Top 3 Ad Creative of 牵手
Ad Details ：
Headline ：天河附近交友，一键匹配，快来认识一下吧！
Text ：天河附近交友，一键匹配，快来认识一下吧！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 11 | 5 |
| Popularity | 84 | 62 | 54 |
| Dimensions | 540 x 960 | 540 x 960 | 1080 x 1920 |
| Creative Type | Video | Video | Image |
| Network | 今日头条 | 今日头条 | 头条穿山甲 |
| Related Ads | 1 | 1 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 牵手 in recent advertising is 今日头条, and the main creative type is Video.
In conclusion: The above is a free 牵手's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 牵手, you can click the app name below to view related reports, or you can find more info in ASOTools.