KptnCook Meal Planner Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the KptnCook Meal Planner's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KptnCook Meal Planner.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of KptnCook Meal Planner
App Name : KptnCook Meal Planner
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : KptnCook GmbH
Publisher : Instagram,Facebook
Total creative ads during the time period : 324
Duration : 1,768
Popularity : 138,378
Check ASO Keywords of KptnCook Meal Planner
2. KptnCook Meal Planner’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser KptnCook Meal Planner in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of KptnCook Meal Planner in the recent period. As of 2021-03-15, among the KptnCook Meal Planner‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 38.89%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 61.11%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, KptnCook Meal Planner's the proportion of networks impressions are placed like this:
Facebook's proportion is 58.84%,
Instagram's proportion is 41.16%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, KptnCook Meal Planner‘s network with the most ads is Instagram and its proportion is 55.56%.
3. Top 3 Ad Creative Analysis of KptnCook Meal Planner
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KptnCook Meal Planner. We can see some advertising trends.
Top 1 Ad Creative of KptnCook Meal Planner
Ad Details ：
Headline ：
Text ：Lecker, Gesund & Einfach! Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen. 🥑 🌶 🥕
Top 2 Ad Creative of KptnCook Meal Planner
Ad Details ：
Headline ：
Text ：Holy Guacamole Pasta! 🥑 Unsere Spaghetti mit Avocado, gegrilltem Gemüse & Limetten gelingt einfach immer! 🥰
Lust auf mehr? Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen! 🌶 😋🥒
Top 3 Ad Creative of KptnCook Meal Planner
Ad Details ：
Headline ：
Text ：Schmeiß deine persönliche Pilz-Party mit unserer leckeren veganen Pilzpfanne mit Sahne 🎉
Lust auf mehr? Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen in der gratis KptnCook-App! 🌶 😋🥒
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 341 | 353 | 261 |
| Popularity | 998 | 998 | 997 |
| Dimensions | 640 x 1138 | 1080 x 1080 | 1080 x 1350 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 5 | 3 | 2 |
| Countries | Germany,Liechtenstein,Austria | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for KptnCook Meal Planner in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free KptnCook Meal Planner's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to KptnCook Meal Planner, you can click the app name below to view related reports, or you can find more info in ASOTools.