KptnCook - recipes and healthy cooking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the KptnCook - recipes and healthy cooking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KptnCook - recipes and healthy cooking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of KptnCook - recipes and healthy cooking
App Name : KptnCook - recipes and healthy cooking
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : KptnCook GmbH
Publisher : Instagram,Facebook,Tandem Language Exchange: Speak & learn languages,Korean Food Recipes - 10k Recipes,DU Cleaner – Memory cleaner clean phone cache,USA Weather forecast
Total creative ads during the time period : 350
Duration : 978
Popularity : 157,070
Check ASO Keywords of KptnCook - recipes and healthy cooking
2. KptnCook - recipes and healthy cooking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser KptnCook - recipes and healthy cooking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of KptnCook - recipes and healthy cooking in the recent period. As of 2021-03-15, among the KptnCook - recipes and healthy cooking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 27.78%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 72.22%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, KptnCook - recipes and healthy cooking's the proportion of networks impressions are placed like this:
Facebook's proportion is 52.98%,
Instagram's proportion is 40.15%,
Audience Network's proportion is 6.87%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, KptnCook - recipes and healthy cooking‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of KptnCook - recipes and healthy cooking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KptnCook - recipes and healthy cooking. We can see some advertising trends.
Top 1 Ad Creative of KptnCook - recipes and healthy cooking
Ad Details ：
Headline ：Pfifferlinge in Cremiger Sauce & Polenta 🌿
Text ：Lecker, Gesund & Einfach! Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen. 🥑 🌶 🥕
Top 2 Ad Creative of KptnCook - recipes and healthy cooking
Ad Details ：
Headline ：
Text ：Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen! 🌶🧀🍜
Top 3 Ad Creative of KptnCook - recipes and healthy cooking
Ad Details ：
Headline ：
Text ：Entdecke die besten 30-Minuten-Rezepte von angesagten Foodbloggern zum Nachkochen! 🌶🧀🍜
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 304 | 229 | 327 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 640 x 1138 | 718 x 1280 | 718 x 1280 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Austria,Germany,Liechtenstein | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for KptnCook - recipes and healthy cooking in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free KptnCook - recipes and healthy cooking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to KptnCook - recipes and healthy cooking, you can click the app name below to view related reports, or you can find more info in ASOTools.