Evony Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Evony's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Evony.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Evony
App Name : Evony
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : TOP GAMES INC.
Publisher : Solomon's Boneyard,Canasta - Card Game,马之王子殿下,Buraco Justificado Mano a Mano,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Buraco Mano a Mano,Damas Online,Kill Small Monster,开心消消乐HD 最萌宠物精灵文明单机游戏
Total creative ads during the time period : 10,000
Duration : 1,689
Popularity : 757,165
Check ASO Keywords of Evony
2. Evony’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Evony in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Evony in the recent period. As of 2021-03-14, among the Evony‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Evony's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Evony‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Evony
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Evony. We can see some advertising trends.
Top 1 Ad Creative of Evony
Ad Details ：
Headline ：Evony: Redefinition of SLG Game!
Text ：7 Cultures, 40+ Epic Generals!
10,000,000 players' 1st choice! Play Free Now!
Top 2 Ad Creative of Evony
Ad Details ：
Headline ：Evony: Redefinition of SLG Game!
Text ：7 Cultures, 40+ Epic Generals!
10,000,000 players' 1st choice! Play Free Now!
Top 3 Ad Creative of Evony
Ad Details ：
Headline ：Conquer the world now.
Text ：Rally up with powerful troops and allies to defeat thousands of enemies.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 572 | 532 | 146 |
| Popularity | 999 | 999 | 965 |
| Dimensions | 864 x 1080 | 864 x 1080 | 360 x 360 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | United Kingdom,United States,Canada,Australia | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Evony in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Evony's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Evony, you can click the app name below to view related reports, or you can find more info in ASOTools.