KTLA 5 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the KTLA 5’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KTLA 5.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of KTLA 5

App Name : KTLA 5

Logo

KTLA 5-SocialPeta

OS : Android

Network : Facebook,Twitter,Audience Network

Developer : Tribune Broadcasting Company LLC

Publisher : HuffPost - News & Politics,SmartNews: World Breaking News,Fotor - Photo Editor & Collage,TopBuzz: Notícias,Vídeos, GIFs,OLX Clasificados,7 Minute Workout,백주부요리레시피

Total creative ads during the time period : 146

Duration : 830

Popularity : 31,572

2. KTLA 5’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser KTLA 5 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of KTLA 5 in the recent period. As of 2020-08-29, among the KTLA 5‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, KTLA 5’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-29, KTLA 5‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of KTLA 5

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KTLA 5. We can see some advertising trends.

Top 1 Ad Creative of KTLA 5

Ad Details :

Headline :California Becomes 1st State to Restrict Plastic Straws at Restaurants

Text :California Gov. Jerry Brown signed a bill Thursday that bans full-service restaurants in the state from handing out single-use plastic straws to customers -- unless they ask for one. This makes California the first state to ban restaurants from automatically providing plastic straws. Some cities hav...

Top 2 Ad Creative of KTLA 5

Ad Details :

Headline :Parents Hope New California Law Will Require Insurance Companies to Cover Hearing Aids for Children

Text :Twenty-five states currently require insurance companies to provide coverage for hearing aids for children. California is not one of them. KTLA 5's Jennifer McGraw spoke to parents who are directly impacted, and who are fighting to change that with the advocacy group, Let California Kids Hear. New l...

Top 3 Ad Creative of KTLA 5

Ad Details :

Headline :Beverly Hills Could Become First City in U.S. to Ban Sales of Tobacco Products

Text :A fiery debate is breaking out across Beverly Hills as people at tony hair salons, gas stations and stores weigh in on whether the city of the rich and famous should become the first in the U.S. to outlaw the sale of tobacco products everywhere except a few cigar lounges. The City Council decided Tu...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 566 264 471
Popularity 999 999 999
Dimensions 1200 x 800 1200 x 675 1200 x 675
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United Kingdom,Canada,Australia,United States Canada,United Kingdom,Australia,United States Canada,United States,United Kingdom,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for KTLA 5 in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free KTLA 5’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to KTLA 5, you can click the app name below to view related reports.