La Redoute - Shopping Fashion & Home Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the La Redoute - Shopping Fashion & Home's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps La Redoute - Shopping Fashion & Home.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of La Redoute - Shopping Fashion & Home
App Name : La Redoute - Shopping Fashion & Home
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : La Redoute
Publisher : BeSoccer - Soccer Live Score,True Mobile Caller ID Locator & Call Blocker,Instagram,Treehouse Table,Video Collage Maker,Light Bible: Daily Verses, Prayer, Audio Bible,Call Recorder,Talkray - Free Calls Texts
Total creative ads during the time period : 10,000
Duration : 1,769
Popularity : 1,052,251
Check ASO Keywords of La Redoute - Shopping Fashion & Home
2. La Redoute - Shopping Fashion & Home’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser La Redoute - Shopping Fashion & Home in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of La Redoute - Shopping Fashion & Home in the recent period. As of 2021-03-15, among the La Redoute - Shopping Fashion & Home‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.26%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.47%, Carousel category's proportion is 5.26%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, La Redoute - Shopping Fashion & Home's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 70.05%,
Messenger's proportion is 7.55%,
Facebook's proportion is 7.47%,
Audience Network's proportion is 7.47%,
Instagram's proportion is 7.47%.
In the date of 2021-03-15, La Redoute - Shopping Fashion & Home‘s network with the most ads is Facebook and its proportion is 21.05%.
3. Top 3 Ad Creative Analysis of La Redoute - Shopping Fashion & Home
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of La Redoute - Shopping Fashion & Home. We can see some advertising trends.
Top 1 Ad Creative of La Redoute - Shopping Fashion & Home
Ad Details ：
Headline ：Compre através da App
Text ：Faça Download da App
Top 2 Ad Creative of La Redoute - Shopping Fashion & Home
Ad Details ：
Headline ：Zapatillas Suede Classic +
Text ：{{product.custom_label_3}}
Top 3 Ad Creative of La Redoute - Shopping Fashion & Home
Ad Details ：
Headline ：Zapatillas Suede Classic +
Text ：{{product.custom_label_0}}
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 401 | 255 | 255 |
| Popularity | 999 | 999 | 996 |
| Dimensions | 640 x 360 | 600 x 600 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Angola,Portugal,Brazil | Cuba,Venezuela,Mexico,Peru,Argentina,Colombia,Paraguay,Spain,Chile,Panama | Cuba,Spain,Argentina,Colombia,Chile,Paraguay,Panama,Peru,Venezuela,Mexico |
| Language | Portuguese | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for La Redoute - Shopping Fashion & Home in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free La Redoute - Shopping Fashion & Home's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to La Redoute - Shopping Fashion & Home, you can click the app name below to view related reports, or you can find more info in ASOTools.