Le Monde, Actualités en direct Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Le Monde, Actualités en direct's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Le Monde, Actualités en direct.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Le Monde, Actualités en direct
App Name : Le Monde, Actualités en direct
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Le Monde.fr
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GulogGratis,SmartNews: Local Breaking News,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 724
Duration : 974
Popularity : 40,846
Check ASO Keywords of Le Monde, Actualités en direct
2. Le Monde, Actualités en direct’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Le Monde, Actualités en direct in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Le Monde, Actualités en direct in the recent period. As of 2021-03-16, among the Le Monde, Actualités en direct‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Le Monde, Actualités en direct's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Le Monde, Actualités en direct‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Le Monde, Actualités en direct
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Le Monde, Actualités en direct. We can see some advertising trends.
Top 1 Ad Creative of Le Monde, Actualités en direct
Ad Details ：
Headline ：Téléchargez notre application
Text ：Tous les jours, nous décryptons et vérifions les informations pour répondre à vos interrogations
Top 2 Ad Creative of Le Monde, Actualités en direct
Ad Details ：
Headline ：Téléchargez notre application
Text ：Avec l'application du Monde, restez informé tout au long de la journée
Top 3 Ad Creative of Le Monde, Actualités en direct
Ad Details ：
Headline ：Une nouvelle année pour améliorer son savoir et renforcer sa mémoire. Testez vite Le Monde Mémorable.
Text ：Approfondissez vos connaissances sur une sélection de thèmes variés.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 125 | 88 | 73 |
| Popularity | 843 | 572 | 545 |
| Dimensions | 960 x 960 | 1200 x 628 | 750 x 750 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 101 |
| Countries | Algeria,Morocco,Tunisia | Morocco,Tunisia,Senegal,Algeria | France,Congo,Luxembourg,Belgium,Monaco,Switzerland,Central African |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Le Monde, Actualités en direct in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Le Monde, Actualités en direct's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Le Monde, Actualités en direct, you can click the app name below to view related reports, or you can find more info in ASOTools.