Leisure Music Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Leisure Music's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Leisure Music.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Leisure Music
App Name : Leisure Music
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Ferilpaly
Publisher : Instagram,YouCam Nails - Manicure Salon for Custom Nail Art,Korean Food Recipes - 10k Recipes,Facebook,AirBrush: Easy Photo Editor,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 3,414
Duration : 579
Popularity : 2,028,944
Check ASO Keywords of Leisure Music
2. Leisure Music’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Leisure Music in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Leisure Music in the recent period. As of 2021-03-15, among the Leisure Music‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 64.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 35.56%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Leisure Music's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.0%,
Audience Network's proportion is 22.37%,
Instagram's proportion is 22.34%,
Messenger's proportion is 22.29%,
's proportion is .
In the date of 2021-03-15, Leisure Music‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Leisure Music
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Leisure Music. We can see some advertising trends.
Top 1 Ad Creative of Leisure Music
Ad Details ：
Headline ：❤FREE❤ Installez maintenant! 👉👉👉
Text ：🎧🎧🎧 Félicitations aux utilisateurs Samsung Galaxy A10 !! 💕💗💛 Vous pouvez maintenant télécharger gratuitement cette puissante application musicale qui contient des milliers de chansons incroyables! Cliquez pour l'installer🎼🎵🎶
Top 2 Ad Creative of Leisure Music
Ad Details ：
Headline ：❤FREE❤ Installez maintenant! 👉👉👉
Text ：🎧🎧🎧 Félicitations aux utilisateurs Samsung Galaxy A50 !! 💕💗💛 Vous pouvez maintenant télécharger gratuitement cette puissante application musicale qui contient des milliers de chansons incroyables! Cliquez pour l'installer🎼🎵🎶
Top 3 Ad Creative of Leisure Music
Ad Details ：
Headline ：❤FREE❤ Installez maintenant! 👉👉👉
Text ：🎧🎧🎧 Félicitations aux utilisateurs HUAWEI !! 💕💗💛 Vous pouvez maintenant télécharger gratuitement cette puissante application musicale qui contient des milliers de chansons incroyables! Cliquez pour l'installer🎼🎵🎶
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 308 | 291 | 308 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1000 x 1000 | 1080 x 1080 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | France | France | France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Leisure Music in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Leisure Music's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Leisure Music, you can click the app name below to view related reports, or you can find more info in ASOTools.