Life8 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Life8's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Life8.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Life8
App Name : Life8
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : CHIH YANG CHANG
Publisher : Instagram,Facebook
Total creative ads during the time period : 630
Duration : 587
Popularity : 85,236
Check ASO Keywords of Life8
2. Life8’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Life8 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Life8 in the recent period. As of 2021-05-15, among the Life8‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-15, Life8's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-15, Life8‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Life8
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Life8. We can see some advertising trends.
Top 1 Ad Creative of Life8
Ad Details ：
Headline ：超夯小白鞋。完美再進化
Text ：✨簡約百搭●經典小白鞋✨
一雙讓你打天下的超強單品👍
這裡選➤ https://pse.is/KTQ46
CP值最高的小白鞋&小黑鞋
🎯 高密度泡棉，更舒適
🎯 高強度皮革，更保護
再進化的百搭板鞋
➤ https://pse.is/KTQ46
#Life8情侶鞋 #專櫃品質一半價格
Top 2 Ad Creative of Life8
Ad Details ：
Headline ：【2WAY懶人涼拖鞋】
Text ：狂銷萬雙🔥『懶人涼拖鞋』
組合價一雙只要450❗️
這邊買👉https://dh64d.app.goo.gl/sm64
✓潛水布不怕水材質
✓後跟可拆3秒變拖鞋
✓QQ彈性大底，耐走耐穿
趕快買起來🔜https://dh64d.app.goo.gl/sm64
#出遊超方便 #夏天必備好鞋 #2WAY涼拖鞋
Top 3 Ad Creative of Life8
Ad Details ：
Headline ：【季中SALE 單件只要495🏆】
Text ：時尚感一穿就有❗️
季中SALE 單件只要495🔥
👉https://dh64d.app.goo.gl/c1sU
-
🎯熱銷NO1｜修身彈力長褲
https://dh64d.app.goo.gl/p7AR
🎯純棉男TEE｜寬版落肩圓領上衣
https://dh64d.app.goo.gl/e8Sq
🎯百搭有型｜ 重工剪接縮口長褲
https://dh64d.app.goo.gl/ALRb
🎯百搭有型｜高磅水洗感牛仔外套
https://dh64d.app.goo.gl/H6pp
#⃣要質感有質感#⃣要設計有設計
最潮最帥的穿搭🔥
趕快買起來🔜https://dh64d.app.goo.gl/c1sU
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 584 | 118 | 112 |
| Popularity | 999 | 855 | 822 |
| Dimensions | 600 x 300 | 960 x 960 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Taiwan | Taiwan |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Life8 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Life8's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Life8, you can click the app name below to view related reports, or you can find more info in ASOTools.