Lifesum - Diet Plan, Macro Calculator Food Diary Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Lifesum - Diet Plan, Macro Calculator Food Diary’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lifesum - Diet Plan, Macro Calculator Food Diary.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Lifesum - Diet Plan, Macro Calculator Food Diary

App Name : Lifesum - Diet Plan, Macro Calculator Food Diary

Logo

Lifesum - Diet Plan, Macro Calculator  Food Diary-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Instagram

Developer : Lifesum

Publisher : IEatWell : Healthy Eating Log,Intermittent Fasting Tracker - free,Sunface - UV-Selfie,365 Pedometer,Weight Calendar - BMI Weight Loss Tracker,Six Pack in 30 Days - Premium Quality,Workout at Home,Workout timer : Crossfit WODs TABATA

Total creative ads during the time period : 1,099

Duration : 2,123

Popularity : 105,853

2. Lifesum - Diet Plan, Macro Calculator Food Diary’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Lifesum - Diet Plan, Macro Calculator Food Diary in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Lifesum - Diet Plan, Macro Calculator Food Diary in the recent period. As of 2020-09-07, among the Lifesum - Diet Plan, Macro Calculator Food Diary‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Lifesum - Diet Plan, Macro Calculator Food Diary’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 55.25%,

Instagram’s proportion is 44.63%,

Google Ads(Admob)’s proportion is 0.12%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Lifesum - Diet Plan, Macro Calculator Food Diary‘s network with the most ads is Facebook and its proportion is 48.78%.

3. Top 3 Ad Creative Analysis of Lifesum - Diet Plan, Macro Calculator Food Diary

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lifesum - Diet Plan, Macro Calculator Food Diary. We can see some advertising trends.

Top 1 Ad Creative of Lifesum - Diet Plan, Macro Calculator Food Diary

Ad Details :

Headline :Paleo diet recipes \x26 meal plan

Text :Easy paleo meals.

Top 2 Ad Creative of Lifesum - Diet Plan, Macro Calculator Food Diary

Ad Details :

Headline :Eat smart \& lose weight.

Text :Kickstart your weight loss.

Top 3 Ad Creative of Lifesum - Diet Plan, Macro Calculator Food Diary

Ad Details :

Headline :Как собрать меню на неделю?

Text :Простые в приготовлении рецепты из 5 ингредиентов. Сбалансированная пищевая ценность.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 238 168 91
Popularity 919 719 717
Dimensions 512 x 250 300 x 250 640 x 334
Creative Type Image Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 2 1
Countries United Kingdom,United States,Australia,Canada United States,United Kingdom,Australia,Canada Russia
Language English English Russian

Through the above analysis, we can see that the most effective channel for Lifesum - Diet Plan, Macro Calculator Food Diary in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free Lifesum - Diet Plan, Macro Calculator Food Diary’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Lifesum - Diet Plan, Macro Calculator Food Diary, you can click the app name below to view related reports.