LightInTheBox Online Shopping Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the LightInTheBox Online Shopping’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LightInTheBox Online Shopping.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of LightInTheBox Online Shopping

App Name : LightInTheBox Online Shopping

Logo

LightInTheBox Online Shopping-SocialPeta

OS : Android

Network : Audience Network,Facebook,Google Ads(Admob)

Developer : LightInTheBox Co.,Ltd.

Publisher : Tandem Language Exchange: Speak learn languages,Toolwiz Photos - Pro Editor,Path,Korean Food Recipes - 10k Recipes,SHAREit - Transfer Share,Treehouse Table,Talkray - Free Chats Calls,USA Weather forecast

Total creative ads during the time period : 121,829

Duration : 1,402

Popularity : 4,062,811

2. LightInTheBox Online Shopping’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser LightInTheBox Online Shopping in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of LightInTheBox Online Shopping in the recent period. As of 2020-09-07, among the LightInTheBox Online Shopping‘s ad creative, the Html category’s proportion is 50.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, LightInTheBox Online Shopping’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-09-07, LightInTheBox Online Shopping‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of LightInTheBox Online Shopping

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LightInTheBox Online Shopping. We can see some advertising trends.

Top 1 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :Low to $11.9

Text :Hot Sale Men's 3D T-shirt‍♂ Save Up to 40%, All Under $15 Plus Size Available https://bit.ly/3a9zkoZ

Top 2 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :All Under $15

Text :📣Hot Sale📣 Men's 3D T-shirt🙍‍♂👕 🔥Save Up to 40%, All Under $15😍😍 Plus Size Available 👉👉https://bit.ly/2mPVSrt

Top 3 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :Buy More Save More

Text :Exercise,Fitness & Yoga Clothing🧘‍♀🤸‍♀ Up to 60% OFF! Take yours!! Click and Shop now!❤

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 85 1 22
Popularity 1,000 999 997
Dimensions 1080 x 1080 720 x 720 1080 x 1080
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 4 1 4
Countries Lithuania,Belgium,Greece United States,United Kingdom,Australia,Canada
Language English NA English

Through the above analysis, we can see that the most effective channel for LightInTheBox Online Shopping in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free LightInTheBox Online Shopping’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to LightInTheBox Online Shopping, you can click the app name below to view related reports.