LightInTheBox Online Shopping Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the LightInTheBox Online Shopping's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LightInTheBox Online Shopping.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of LightInTheBox Online Shopping

App Name : LightInTheBox Online Shopping

Logo

LightInTheBox Online Shopping-SocialPeta

OS : Android

Network : Audience Network,Facebook,Google Ads(Admob)

Developer : LightInTheBox Co., Ltd.

Publisher : Tandem Language Exchange: Speak & learn languages,Toolwiz Photos - Pro Editor,Path,Instagram,Korean Food Recipes - 10k Recipes,SHAREit - Transfer & Share,Treehouse Table,Talkray - Free Calls Texts,USA Weather forecast

Total creative ads during the time period : 10,000

Duration : 1,592

Popularity : 5,499,200

2. LightInTheBox Online Shopping’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LightInTheBox Online Shopping in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of LightInTheBox Online Shopping in the recent period. As of 2021-03-15, among the LightInTheBox Online Shopping‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 3.48%, Playable Ads category's proportion is 0.0%, Image category's proportion is 96.52%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, LightInTheBox Online Shopping's the proportion of networks impressions are placed like this:

Audience Network's proportion is 24.48%,

Messenger's proportion is 24.46%,

Facebook's proportion is 24.2%,

Instagram's proportion is 24.11%,

Google Ads(Admob)'s proportion is 2.76%.

In the date of 2021-03-15, LightInTheBox Online Shopping‘s network with the most ads is Google Ads(Admob) and its proportion is 45.22%.

3. Top 3 Ad Creative Analysis of LightInTheBox Online Shopping

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LightInTheBox Online Shopping. We can see some advertising trends.

Top 1 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :BIG SALE

Text :Take your favorites before they are gone.
✔Men's Suits ON SALE✔
Find more>>http://bit.ly/336LWJF

Top 2 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :Low to $11.9

Text :Hot Sale Men's 3D T-shirt‍♂ Save Up to 40%, All Under $15 Plus Size Available https://bit.ly/3a9zkoZ

Top 3 Ad Creative of LightInTheBox Online Shopping

Ad Details :

Headline :BIG SALE

Text :Take your favorites before they are gone.
✔Men's Suits ON SALE✔
Find more>>http://bit.ly/336LWJF

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 479 85 410
Popularity 1,000 1,000 999
Dimensions 600 x 600 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Audience Network Facebook Messenger
Related Ads 21 4 1
Countries Austria,Belgium Lithuania,Belgium,Greece Belgium,Portugal,Switzerland,Sweden,Slovak,Bulgaria,United Kingdom,Finland,Italy,Germany,Cyprus,Hungary,Croatia,Norway,Ireland,Spain,Slovenia,France,Austria
Language English English English

Through the above analysis, we can see that the most effective channel for LightInTheBox Online Shopping in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free LightInTheBox Online Shopping's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to LightInTheBox Online Shopping, you can click the app name below to view related reports.