WireBarley Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WireBarley's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WireBarley.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WireBarley
App Name : WireBarley
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : WireBarley Corp.
Publisher : Instagram,Fotor - Photo Editor&Collage,GulogGratis,TopBuzz: Notícias,Vídeos, GIFs,OLX Classifieds,MakeupPlus - Virtual Makeup
Total creative ads during the time period : 4,331
Duration : 1,012
Popularity : 1,269,612
Check ASO Keywords of WireBarley
2. WireBarley’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WireBarley in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WireBarley in the recent period. As of 2021-03-15, among the WireBarley‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 21.15%, Playable Ads category's proportion is 0.0%, Image category's proportion is 78.85%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, WireBarley's the proportion of networks impressions are placed like this:
Instagram's proportion is 36.26%,
Facebook's proportion is 36.19%,
Audience Network's proportion is 14.02%,
Messenger's proportion is 13.47%,
Google Ads(Admob)'s proportion is 0.06%.
In the date of 2021-03-15, WireBarley‘s network with the most ads is Facebook and its proportion is 25.55%.
3. Top 3 Ad Creative Analysis of WireBarley
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WireBarley. We can see some advertising trends.
Top 1 Ad Creative of WireBarley
Ad Details ：
Headline ：সস্তা, দ্রুত এবং নিরাপদ
Text ：Safe, Fast, Convenient and Cheap! You can transfer money overseas online 24/7 with WireBarley app. How inconvenient and time consuming is it to go to a bank to send money home? Not to mention all the fees! But your hard earned money is too precious and can't risk losing all of it by going to a mo...
Top 2 Ad Creative of WireBarley
Ad Details ：
Headline ：Why Bank? WireBarley.
Text ：Có một cách để chuyển tiền về Việt Nam qua ứng dụng.
Bạn không cần phải đi đâu hết, cũng không cần phải đến tận ngân hàng.
Ngay bây giờ, hãy tải ứng dụng WireBarley.
Top 3 Ad Creative of WireBarley
Ad Details ：
Headline ：Cheap, Fast & Safe!
Text ：Send money from Australia to India.
If transferring money is not cheap, you’re not using WireBarley.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 246 | 228 | 300 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia,United States,Korea | Korea,Australia,United States |
| Language | English | Vietnamese | English |
Through the above analysis, we can see that the most effective channel for WireBarley in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free WireBarley's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WireBarley, you can click the app name below to view related reports, or you can find more info in ASOTools.