MapleStory M: Fantasy MMORPG Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MapleStory M: Fantasy MMORPG's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MapleStory M: Fantasy MMORPG.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MapleStory M: Fantasy MMORPG
App Name : MapleStory M: Fantasy MMORPG
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : NEXON Company
Publisher : Instagram,Facebook,地铁跑酷 - 官方中文版,TopBuzz: Notícias,Vídeos, GIFs,BotHeads 2,PhotoGrid Video Collage maker
Total creative ads during the time period : 2,271
Duration : 1,020
Popularity : 248,323
Check ASO Keywords of MapleStory M: Fantasy MMORPG
2. MapleStory M: Fantasy MMORPG’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MapleStory M: Fantasy MMORPG in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MapleStory M: Fantasy MMORPG in the recent period. As of 2021-03-16, among the MapleStory M: Fantasy MMORPG‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 14.29%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, MapleStory M: Fantasy MMORPG's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.38%,
Messenger's proportion is 25.24%,
Instagram's proportion is 24.71%,
Audience Network's proportion is 24.67%,
's proportion is .
In the date of 2021-03-16, MapleStory M: Fantasy MMORPG‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of MapleStory M: Fantasy MMORPG
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MapleStory M: Fantasy MMORPG. We can see some advertising trends.
Top 1 Ad Creative of MapleStory M: Fantasy MMORPG
Ad Details ：
Headline ：【楓之谷M】超人氣職業火熱登場 !
Text ：
Top 2 Ad Creative of MapleStory M: Fantasy MMORPG
Ad Details ：
Headline ：《楓之谷》超人氣職業參戰
Text ：
Top 3 Ad Creative of MapleStory M: Fantasy MMORPG
Ad Details ：
Headline ：【大改版】超人氣職業火熱登場 !
Text ：MapleStory M, the highly anticipated follow-up to MapleStory, is here and the hype is real! MapleStory M brings the nostalgic world of MapleStory to your mobile device. Enjoy an authentic fantasy MMORPG experience whenever and wherever you want, right in the palm of your hand. Play as the classic...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 265 | 226 | 224 |
| Popularity | 999 | 998 | 997 |
| Dimensions | 720 x 1280 | 1280 x 720 | 1080 x 1920 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Philippines,Taiwan,Malaysia | Taiwan,Malaysia,Philippines,Vietnam | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | English |
Through the above analysis, we can see that the most effective channel for MapleStory M: Fantasy MMORPG in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free MapleStory M: Fantasy MMORPG's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MapleStory M: Fantasy MMORPG, you can click the app name below to view related reports, or you can find more info in ASOTools.