MARVEL Collect! by Topps Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MARVEL Collect! by Topps's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MARVEL Collect! by Topps.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MARVEL Collect! by Topps
App Name : MARVEL Collect! by Topps
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer : The Topps Company, Inc.
Publisher : Instagram,Facebook,Drift Mania Championship,OLX Classifieds,Smashy Road: Wanted
Total creative ads during the time period : 252
Duration : 676
Popularity : 65,808
Check ASO Keywords of MARVEL Collect! by Topps
2. MARVEL Collect! by Topps’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MARVEL Collect! by Topps in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MARVEL Collect! by Topps in the recent period. As of 2021-03-16, among the MARVEL Collect! by Topps‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, MARVEL Collect! by Topps's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.62%,
Audience Network's proportion is 26.62%,
Messenger's proportion is 23.64%,
Instagram's proportion is 23.12%,
's proportion is .
In the date of 2021-03-16, MARVEL Collect! by Topps‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of MARVEL Collect! by Topps
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MARVEL Collect! by Topps. We can see some advertising trends.
Top 1 Ad Creative of MARVEL Collect! by Topps
Ad Details ：
Headline ：Claim Your Free Pack Now!
Text ：Collect Iron Man, Hulk, Thor and all the other Avengers. Take Your Collection to the Next Level! Your Favorite MARVEL Characters Are Now here.
Top 2 Ad Creative of MARVEL Collect! by Topps
Ad Details ：
Headline ：Claim Your Free Pack Now!
Text ：The biggest MARVEL Superheroes have assembled! The First Avenger himself leads the way, with Iron Man, Black Widow, Hulk & more joining as well. Collect all the MARVEL cards for Exclusive Rewards!
Top 3 Ad Creative of MARVEL Collect! by Topps
Ad Details ：
Headline ：Claim Your Free Pack Now!
Text ：The biggest MARVEL Superheroes have assembled! The First Avenger himself leads the way, with Iron Man, Black Widow, Hulk & more joining as well. Collect all the MARVEL cards for Exclusive Rewards!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 140 | 95 | 95 |
| Popularity | 786 | 729 | 727 |
| Dimensions | 400 x 400 | 1200 x 628 | 1200 x 628 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 6 | 1 | 1 |
| Countries | New Zealand,Russia,Korea,United States,Canada,Norway,India,Netherlands,Brazil,Australia,Israel,France,Indonesia,Chile,Italy,Germany,Colombia,Spain,United Kingdom,Kuwait | Canada,United States,United Kingdom,Australia | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MARVEL Collect! by Topps in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free MARVEL Collect! by Topps's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MARVEL Collect! by Topps, you can click the app name below to view related reports, or you can find more info in ASOTools.